The Servicepreneur Podcast

Applying How You Buy To Your Marketing Strategy

June 03, 2024 Emily Sereno Episode 7

When was the last time you purchased from a service-based business?

When it comes to purchasing decisions, we all have certain things we look for to make sure our money is well spent, and we'll be happy with the results we get.

But more often than not, there's a disconnect between what we look for in other businesses, and the way we're marketing our own services to get clients. 

On this episode, I walk you through:

  • 3 of the biggest factors that go into making a purchase decision
  • How to identify the gaps in your business
  • Ways you can start tackling them to build trust and credibility - and start getting clients that might have been lost somewhere along the way

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