Unboxing Ecommerce: Operations Behind Online Brands
In each episode, we order a product from the same brand, meticulously analyzing both the front and back end of placing an order. We then reverse engineer the storage, logistics, and packaging details to evaluate every step of its journey right to our doorsteps. And if we return a package, we'll dive into that process as well.
Welcome to Unboxing Ecommerce, the brainchild of two longtime friends and entrepreneurs, James Marks and Jennifer Yates. We met over 20 years ago while running our own brick-and-mortar businesses, and today, we're combining our expertise to dissect and understand the online shopping and shipping experience.
Join us for a comprehensive, 360-degree view of ecommerce. Whether you're an industry professional, an ecomm enthusiast, or just curious about what happens behind the scenes, we've got you covered.
Episodes drop every other Tuesday. Let's get to that box!
Unboxing Ecommerce: Operations Behind Online Brands
Dieux with Mary Wiegand
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This week James and Jennifer order from Dieux with special guest, Mary Wiegand, the Founder and CEO of Boon, LLC. Mary brings over 16 years of demand planning experience across a multitude of retail product types and selling channels. She has created an innovative, non-traditional business model that delivers hands-on results to young and start-up brands while simultaneously empowering her team (of nearly all women) to find professional fulfillment and lead robust personal lives.
Why Dieux ?
After hearing from a Dieux-devoted colleague that the brand seems to be out-of-stock frequently, Mary was curious to see if she’d have a similar take-away.
Dieux: www.dieuxskin.com/
Research included these sources:
- Dieux: https://www.dieuxskin.com/pages/about
- The EveryGirl: https://theeverygirl.com/dieux-instant-angel-review/
- Inc: https://www.inc.com/rebecca-deczynski/dieux-skin-charlotte-palermino-joyce-de-lemos-marta-freedman.html
- The Skimm: https://www.theskimm.com/shopping/skimm-tested-dieux-skin-review
- Pitchbook: https://pitchbook.com/profiles/company/436294-81#overview
- Beauty Independent: https://www.beautyindependent.com/dtc-brand-dieux-skin-ventures-retail-sephora/
Dieux's selected tech:
- AccessiBe: https://accessibe.com
- Moonship: https://getmoonship.com/
- Zest: https://www.zest.co
Mentioned in the episode:
- Pact: https://www.pactcollective.org/
Connect with Mary:
www.boonllc.net
www.linkedin.com/in/mary-wiegand-67484628
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Have a brand/shopping experience you want us to review? Send us a message at unboxingecomm@gmail.com
Connect with James Marks:
www.linkedin.com/in/jameslmarks
www.withtrivial.com
Connect with Jennifer Yates:
www.linkedin.com/in/jenniferayates
www.workwithroux.com
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Coverart imagined and designed by our friend, Melissa Dettloff
www.melissadettloff.com