GDR Marketing
This podcast journey through recent news and how it will affect different markets.
GDR Marketing
Lululemon vs Dupes Case Study
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Greggory Rodgers
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Season 1
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Episode 2
Consumers are increasingly balancing the allure of high-end products against rising prices, boosting the popularity of affordable replicas. As a result, Lululemon must navigate a market where budget-conscious choices are becoming more prevalent.