#34 - Real Identity: Now Streaming: The Evolution of CTV Artwork

Real Talk about Marketing

An Acxiom podcast where we discuss marketing made better, bringing you real challenges and emerging trends marketers face today.

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Real Talk about Marketing

#34 - Real Identity: Now Streaming: The Evolution of CTV

June 30, 2022 • Acxiom with Ziggy Zografakis from Roku • Season 3 • Episode 7

Dive right into this episode of the Real Identity podcast with our featured guest Ziggy Zografakis from Roku to hear a fascinating discussion around the evolution of Connected TV and the re-emergence of this premium screen during the pandemic. You will hear how first-party data and identity work to not only protect the customer relationship but to deliver the best experience possible.

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Kyle Hollaway | Senior Vice President, Head of Global Identity, Acxiom

Host

Dustin Raney | Identity Evangelist & Senior Director, Industry Strategy, Acxiom

Co-host