Book More Photography Clients - Grow Your Photography Business & Marketing Strategy

Ep 274 | Photography Pricing for Beginners: 3 Steps to Set Your Prices and Book More Clients

December 07, 2023 Brooke Jefferson - Business Coach + Marketing Strategist Episode 274
Ep 274 | Photography Pricing for Beginners: 3 Steps to Set Your Prices and Book More Clients
Book More Photography Clients - Grow Your Photography Business & Marketing Strategy
More Info
Book More Photography Clients - Grow Your Photography Business & Marketing Strategy
Ep 274 | Photography Pricing for Beginners: 3 Steps to Set Your Prices and Book More Clients
Dec 07, 2023 Episode 274
Brooke Jefferson - Business Coach + Marketing Strategist

Send us a Text Message.

In this episode, I discuss the importance of pricing your photography sessions profitably from the very beginning. I emphasize the need to use a pricing formula that takes into account your lifestyle, goals, and expenses. I also advise  photographers to craft packages that support their client experience and showcase their value. I caution against offering free or cheap sessions for too long and becoming reliant on discounts. 

Additionally, I recommend using easy, straightforward, whole numbers when pricing packages. I conclude by suggesting that photographers stick with their prices for a minimum of three months and aim to convert at least 40% of their leads.

HIGHLIGHTS:

  • Price your sessions profitably from the beginning to ensure a profitable and sustainable business.
  • Craft packages that support your client experience and showcase your value as a photographer.
  • Avoid offering free or cheap sessions for too long and becoming reliant on discounts.
  • Use easy, straightforward, whole numbers when pricing your packages.
  • Stick with your prices for a minimum of three months and aim to convert at least 40% of your leads.

LINKS:

Ep 270 | Want to Grow Your Photography Business to Full Time Income? Press Play & Learn How


FOLLOW:

Tell me what your favorite part of this episode was - @thebrookejefferson


WORK WITH ME:

1:1 coaching is back! Whether you are looking for an hour deep dive or want long term coaching, I offer both. Get all the info here.

Are you loving the podcast? Take it deeper inside of my From Broke to Booked Blueprint program where I teach you how to build a profitable photography business in a saturated market.

Show Notes

Send us a Text Message.

In this episode, I discuss the importance of pricing your photography sessions profitably from the very beginning. I emphasize the need to use a pricing formula that takes into account your lifestyle, goals, and expenses. I also advise  photographers to craft packages that support their client experience and showcase their value. I caution against offering free or cheap sessions for too long and becoming reliant on discounts. 

Additionally, I recommend using easy, straightforward, whole numbers when pricing packages. I conclude by suggesting that photographers stick with their prices for a minimum of three months and aim to convert at least 40% of their leads.

HIGHLIGHTS:

  • Price your sessions profitably from the beginning to ensure a profitable and sustainable business.
  • Craft packages that support your client experience and showcase your value as a photographer.
  • Avoid offering free or cheap sessions for too long and becoming reliant on discounts.
  • Use easy, straightforward, whole numbers when pricing your packages.
  • Stick with your prices for a minimum of three months and aim to convert at least 40% of your leads.

LINKS:

Ep 270 | Want to Grow Your Photography Business to Full Time Income? Press Play & Learn How


FOLLOW:

Tell me what your favorite part of this episode was - @thebrookejefferson


WORK WITH ME:

1:1 coaching is back! Whether you are looking for an hour deep dive or want long term coaching, I offer both. Get all the info here.

Are you loving the podcast? Take it deeper inside of my From Broke to Booked Blueprint program where I teach you how to build a profitable photography business in a saturated market.