Change Out Loud

S2:E3 Creating a Sense of Urgency

July 20, 2022 Adnan Ali and Kara Sundar Season 2 Episode 3
S2:E3 Creating a Sense of Urgency
Change Out Loud
More Info
Change Out Loud
S2:E3 Creating a Sense of Urgency
Jul 20, 2022 Season 2 Episode 3
Adnan Ali and Kara Sundar

John Kotter, the founding father of change management, listed creating a sense of urgency as the first step to communicating change. However, change professionals often fail to take advantage of "burning platforms" or veer so far that they create a sense of doom. 

In this podcast, we discuss how to promote action vs. paralysis, taking advantage of crisis situations, and learning what to do (and what not to do!) from our peers in marketing.

Show Notes

John Kotter, the founding father of change management, listed creating a sense of urgency as the first step to communicating change. However, change professionals often fail to take advantage of "burning platforms" or veer so far that they create a sense of doom. 

In this podcast, we discuss how to promote action vs. paralysis, taking advantage of crisis situations, and learning what to do (and what not to do!) from our peers in marketing.