Insider Secrets to a Top 100 Podcast with Courtney Elmer | Podcasting Strategy for Business Growth
This isn’t another “share great content and stay consistent” podcast about podcasting. We’re breaking down 15,000+ hours of study into what top hosts do differently to create bingeworthy podcasts that convert.
Hosted by Forbes- and Rolling Stone-featured podcast psychology expert and Webby Awards judge Courtney Elmer—who’s helped over 70+ hosts launch Top 100 shows—you’ll get the tools and strategies other shows won’t dare to share. Expect unfiltered coaching, behind-the-scenes breakdowns, and the kind of “why didn’t anyone tell me this sooner?!” advice to help you build a podcast your future clients can’t stop bingeing (and buying from).
So if you’re ready to break out of “less-than-200-download-per-episode” jail and stop settling for downloads that don’t reflect your effort—or you want to launch a podcast that positions you as an authority in your niche and drives real revenue—welcome to the podcast that’s about to change the game for you. Hit play and let’s dive in.
Popular Guests Include: Jordan Harbinger, John Lee Dumas, James Cridland, Tom Rossi, Jeremy Enns, Kevin Chemidlin, Dave Jackson, Alex Sanfilippo, Seth Silvers, Stacy Tuschl, Kate Erickson, Grant Baldwin, Hal Elrod, Gay Hendricks, Brandon Lucero, James Wedmore, and more.
Popular Episode Topics Include: Podcasting for Business Growth, Starting a Podcast, Podcast Audience Growth, Podcasting for Profit, Podcasting Psychology, Increasing Listener Engagement, Creating Bingeworthy Podcast Content, Lead Generation Through Podcasting, Business Podcasting, Ranking Your Podcast in The Top 100, Podcast Launch Strategy, Podcast Monetization Strategies, Podcast Messaging, Podcast Positioning
Insider Secrets to a Top 100 Podcast with Courtney Elmer | Podcasting Strategy for Business Growth
My Most Embarrassing Moment as a Podcaster
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There I was, crying over my analytics dashboard at 10:42 AM. I'd just released my 16th episode and I still hadn’t enrolled a single new client from my podcast.
I came *this close* to throwing my mic in the garbage and giving up on this whole podcasting thing (and honestly? I have no clue what stopped me). But now looking back, I’m so glad I stuck with it.
I made three surprising mistakes that caused me to struggle more than I needed to during my first year of podcasting, and I’m breaking down what those three mistakes are inside this episode so that you can avoid them too.
So if you’re someone who publishes at least one episode every week without fail but you’re still getting less than 1000 downloads per episode, or if people tell you they love your podcast but no one is buying, hit play and let’s make your business bingeworthy.
0:02 - My Most Embarrassing Podcasting Moment (Get Ready to Cringe)
2:49 - The Dunning Kruger Effect and Its Impact on New Podcasters
3:57 - The One Moment That Changed Everything
5:47 - Bigger Audience Means More Sales, Right? Wrong...
8:24 - Why Consistency Is NOT the "Secret" to Podcasting Success
Episode Links:
- Understanding the Dunning-Kreuger Effect | courtesy of Verywell Mind
- Dunning-Kreuger Effect (visual)
→ This episode was recorded on the Deity VO-7U
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This episode was recorded on the Deity VO-7U
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