INGenius Podcast
The InGenius Podcast: a snapshot of future B2B marketing trends and use-it-now tips. Do you want to be wildly effective in professional services? Each episode features experts with new ideas for your branding and competitive success.
INGenius Podcast
Feed the Leads - Your SEO Menu: Creating a Healthy Website
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Ingenuity Marketing Group
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In this episode, Natalie Klein and Christine Nelson discuss the search engine optimization (SEO) must-haves and how they pair with delicious content. Learn how SEO is incorporated into content, including ads, eblasts and articles to win eyeballs. Integrating your keywords (you’ve done your keyword research, right?) is what triggers your SEO. No, SEO isn’t dead and you need to be actively participating in the outcomes for healthy SEO.
Is SEO dead?
SEO foundational elements
How to start with an SEO strategy
Keyword research
Geographic terms in keywords
The art and science of keyword research
Content is not about the content. What is it about?
How to use SEO keywords in content
Where to use your SEO keywords
Using LinkedIn