In this episode,  it is my absolute pleasure to introduce my guest today, Heather Campbell.

She's an entrepreneur, brand strategist, creative problem solver, marketing sherpa, AND a huge Pearl Jam fan!

Heather's got a knack for working with big-thinking, big-hearted, messy-minded creatives, helping them design marketing and messaging that truly reflects their awesomeness.

 So, buckle up and brace yourself for an episode that's going to inspire you, make you laugh, and I promise – by the end of it, you’ll be mind-blown with the power of AI.

Key Highlights:

• Heather's Fascinating Journey: Discover Heather's unique path from childhood, where her early experiences in a large family sparked her skills in negotiation and marketing, leading to her profound interest in advertising and branding.

• The Essence of Branding: Heather demystifies the concept of branding, explaining its strategic importance far beyond just visual aesthetics. Learn how it shapes customer perceptions and experiences.

• AI's Role in Branding: Initially skeptical, Heather discusses her evolving perspective on AI's role in branding and marketing. She sees it as a valuable tool for idea generation and content creation but emphasizes the need for human creativity for true efficacy.

• Valuable Branding Tips: Whether you’re starting out or are an experienced coach, Heather’s insights provide actionable advice to enhance your branding and marketing strategies.

• AI Brand Camp Teaser: Heather introduces an exciting upcoming live 3-day challenge, "AI Brand Camp," designed to help participants utilize AI for strategic brand positioning.

Where To Find Heather:
Hey! Heather Campbell Website

Drop me a line and share your thoughts!

Meet Your Host:

Hey there! I’m Michelle Kui—Visibility Marketing and Speaker Success Coach.

I’m the founder of Elevate LifeCoaching, where I help coaches like you build a stand-out brand, attract high-quality 5-6 figure clients, and land paid speaking gigs—all by leveraging the #1 most important asset in your business (hint: it’s not JUST social media!).

My Journey into Public Speaking & Visibility

My speaking journey started early—at 9 years old when my dad voluntold me to enter a speech contest (thanks, Dad!). Since then, I became the go-to speaker whenever someone needed a voice on short notice.

From leading corporate workshops to running training sessions, I thrived where most people froze—grabbing the mic while others sat back, hoping not to get called on.

After working with hundreds of coaches, I realized a HUGE missing piece that most entrepreneurs completely overlook—and it’s the #1 strategy top coaches use to grow their business, attract premium clients, and get booked on bigger stages.

Are you using it? If not, let’s change that. 🚀

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