Learn how poor deliverability can drain your revenue and discover the strategies to set it right. From the impact of domain reputation to the need for warm-up periods, we covered it all. Plus, don't miss out on the essential insights for switching email service providers and dealing with spam rates.
In this episode, Jordan West and Nikita Vakhrushev, CEO of Aspekt discuss the intricacies and strategies essential for e-commerce brands to navigate the ever-evolving landscape of email marketing. From the impact of domain reputation to navigating through service provider transitions, they cover it all.
Listen and learn in this episode!
Key takeaways from this episode:
Recommended Tools/App:
Sendlane: https://www.sendlane.com/
Today’s Guest:
Nikita Vakhrushev, CEO of Aspekt, his role involves delving into the complexities of email deliverability and the strategies that brands must adopt to ensure success in their email marketing campaigns. Nikita emphasizes the importance of proper email deliverability, highlighting how it affects the revenue generation for brands and the impact of recent changes by Google and Yahoo on domain reputation.
Growth Plan: www.upgrowthcommerce.com/grow
Million Dollar Offers: www.upgrowthcommerce.com/grow
In this episode's sponsor is Tapcart - Integrates seamlessly with Shopify, making it easy for store owners to manage their mobile apps alongside their online stores. It aims to leverage the growing trend of mobile shopping by providing a dedicated app experience that can lead to higher customer retention and increased sales.
Learn more here: Tapcart
Learn how poor deliverability can drain your revenue and discover the strategies to set it right. From the impact of domain reputation to the need for warm-up periods, we covered it all. Plus, don't miss out on the essential insights for switching email service providers and dealing with spam rates.
In this episode, Jordan West and Nikita Vakhrushev, CEO of Aspekt discuss the intricacies and strategies essential for e-commerce brands to navigate the ever-evolving landscape of email marketing. From the impact of domain reputation to navigating through service provider transitions, they cover it all.
Listen and learn in this episode!
Key takeaways from this episode:
Recommended Tools/App:
Sendlane: https://www.sendlane.com/
Today’s Guest:
Nikita Vakhrushev, CEO of Aspekt, his role involves delving into the complexities of email deliverability and the strategies that brands must adopt to ensure success in their email marketing campaigns. Nikita emphasizes the importance of proper email deliverability, highlighting how it affects the revenue generation for brands and the impact of recent changes by Google and Yahoo on domain reputation.
Growth Plan: www.upgrowthcommerce.com/grow
Million Dollar Offers: www.upgrowthcommerce.com/grow
In this episode's sponsor is Tapcart - Integrates seamlessly with Shopify, making it easy for store owners to manage their mobile apps alongside their online stores. It aims to leverage the growing trend of mobile shopping by providing a dedicated app experience that can lead to higher customer retention and increased sales.
Learn more here: Tapcart