The New Abnormal
#TheNewAbnormal podcast (which has over 250,000 downloads) focuses on understanding today and anticipating the future. Discussing these subjects via the viewpoints of my guests has led to some fascinating conversations with activists, creatives, writers, philosophers, strategists, psychologists, lecturers, futurists, etc. Re: my bio, I'm a strategist, author and speaker. My 1st book went to No1 in the business charts, whilst my 2nd was shortlisted for the 'Business Book of the Year' Awards. (The podcast partners with The Copenhagen Institute for Futures Studies, a global leader in applying futures studies to solve strategic challenges, helping clients to be #FuturesReady.) So, we hope you enjoy listening to the series - which was set up during the early days of Covid, and is divided into Series One [2020-21] Two [2022] Three [2023] Four [2024] and Five [2025]. All rights reserved. #TheNewAbnormal podcast series © Sean Pillot de Chenecey 2020.
The New Abnormal
Chloe Markowicz 'Creativity is Contagious'
Series Four
This episode of 'The New Abnormal' podcast features Chloe Markowicz, Editor at Contagious, which helps agencies and brands supercharge their marketing by learning from the world's most creative and effective companies and campaigns. They do that via their IQ intelligence platform, consulting services, training and events.
We discuss a range of issues including the latest 'Contagious Pioneers' report, which highlights agencies that set the standard for creative excellence in advertising and marketing - and where the likes of BETC (Paris) / Colenso BBDO (Auckland) / Gut (Buenos Aires) / Howatson+Company (Sydney) / Lucky Generals (London) / Ogilvy India (Mumbai) / Rethink (Toronto) / Uncommon Creative Studio (London) were the winners.
Chloe also discusses industry trends, big thinkers / dreamers / doers, and the imminent Cannes Lions Festival, where the Contagious team will be making a valiant attempt at working, in between partying at the 'Contagious Villa'.
She also discusses how to break into the industry, and the experiences that led her to editing everyone's favourite industry title, which exists to inspire and enable contagious creativity.