The "Elevate" by MAPS Podcast

Identifying and Quantifying Unmet Medical Needs: Expert Perspective on Enabling Field Medical with Data 

Medical Affairs Professional Society Season 2023 Episode 26

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0:00 | 25:41

This podcast reviews new ways of identifying and quantifying opportunities for field medical impact with disease-state analytics. Industry experts from Pfizer and Veeva discuss how longitudinal patient-level data can pave the way for a more patient-centric way of informing and shaping Medical Affairs strategy and operations.