In this episode, Catherine Ellis and Raj Stewart of the IQVIA MedTech Commercial Consulting Team discuss a selection of key trends impacting the U.S. MedTech industry today. Take a deeper dive into the drivers of the recent direct-to-consumer advertising growth, hear how market access trends are going to impact the diagnostics market, and learn how labor shortages in healthcare are driving MedTech companies to innovate.

Read Ten MedTech Trends to Watch in 2023 to learn more. 

Host: Michaela Miller, Practice Leader, U.S. MedTech Technology & Analytics, IQVIA

Featured Speakers:
Catherine Ellis, VP, Practice Lead, U.S. MedTech Consulting, IQVIA
Raj Stewart, Principal, MedTech Market Access, IQVIA