The Zac Anesbury Show: Your Marketing Podcast
The Zac Anesbury Show is your marketing podcast. Hosted by Dr Zachary Anesbury, Senior Lecturer of Marketing at the University of South Australia and Senior Marketing Scientist at the Ehrenberg-Bass Institute, it offers insights from the best marketing academics and practitioners worldwide.
The Zac Anesbury Show: Your Marketing Podcast
Book Recommendation #2 (Professor Ekant Veer)
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Welcome! Today’s podcast clip comes from an interview with Professor Ekant Veer.
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Book Recommendation #2
Cass R. Sunstein: Sludge: What stops us from getting things done and what to do about it
Hardcover (Amazon) - https://amzn.to/4aUPG59
Paperback (Amazon) - https://amzn.to/3U0awKa
Kindle (Amazon) - https://amzn.to/3O13Ojm
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Guest Profile
Professor Ekant Veer
Google Scholar: https://scholar.google.com/citations?user=BtLTKD4AAAAJ&hl=en
Twitter/X: https://twitter.com/VeerOffTrack
Staff Home Page: https://profiles.canterbury.ac.nz/Ekant-Veer
Article: https://doi.org/10.1016/j.ijhcs.2023.103144
Host Profile
Dr. Zac Anesbury
Google Scholar: https://scholar.google.com.au/citations?user=M1itEusAAAAJ&hl=en
Twitter/X: https://twitter.com/ZacAnesbury
LinkedIn: https://www.linkedin.com/in/zacharyanesbury/?originalSubdomain=au
Staff Home Page: https://people.unisa.edu.au/Zac.Anesbury
Why do people watch user-generated videos?
Article: https://doi.org/10.1016/j.ijhcs.2023.103144