Harnessing AI: Transforming Your Animal Chiropractic Practice with Expert Darcy Sullivan

Making Strides for Animal Chiropractic

Making Strides for Animal Chiropractic
Harnessing AI: Transforming Your Animal Chiropractic Practice with Expert Darcy Sullivan
Jun 30, 2025
Kaitlyn Lackey, DC, cAVCA

Dr. Katie from Making Strides for Animal Chiropractic discusses the impact of artificial intelligence (AI) on the animal chiropractic profession with guest Darcy Sullivan from Propel Marketing and Design. This episode covers what AI is, how it can be used effectively in chiropractic practices, and practical ways to integrate AI tools for marketing, content creation, and administrative tasks. Darcy shares her expertise on improving online presence through SEO and website development, emphasizing the importance of small, manageable steps to adopt AI technology.

Topics covered in this episode: 

  • Understanding AI in animal chiropractic
  • Practical uses of AI in marketing
  • Experimenting with AI tools
  • AI for content creation and efficiency
  • Getting started with AI
  • Website optimization tips

Links and Resources: 

  • Learn more about Darcy Sullivan through her website
  • Find the Propel Marketing & Design, Inc. on Facebook
  • Find the Propel Marketing & Design, Inc. on Instagram

Making Strides for Animal Chiropractic Links and Resources:

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Episode Artwork Harnessing AI: Transforming Your Animal Chiropractic Practice with Expert Darcy Sullivan 29:15 Episode Artwork Empowering Change: Dr. Laura Colman’s Fight for Animal Chiropractic 43:41 Episode Artwork Navigating the Journey: Pros and Cons of Different Chiropractic Practice Models; Dr. Kaitlyn Lackey, DC 19:29 Episode Artwork Interview with Dr. Jerry Kennedy, DC Boosting Your Online Presence: Websites and SEO Tips for Animal Chiropractors 46:21 Episode Artwork Beyond Hands-On Care: The Real Business of Animal Chiropractic; Dr. Kaitlyn Lackey, DC 10:22 Episode Artwork Setting Boundaries: Why Not Every Client Is the Right Fit; Dr. Kaitlyn Lackey, DC 13:23 Episode Artwork Dark Side Energy: Fueling Your Animal Chiropractic Dream; Dr. Kaitlyn Lackey, DC 8:45 Episode Artwork Interview with Dr. Laurie McCauley, DVM, DACVSMR, CCRT, CVA, CVC; Embracing Neurodivergence 39:01 Episode Artwork Interview with Dr. Francisco Maia, PT, DPT, CCRT; Navigating the Business Aspects of Canine Rehab and Animal Chiropractic 45:03 Episode Artwork From Lone Wolf to Team Player: Linking Patients and Practitioners; Dr. Kaitlyn Lackey, DC 14:25 Episode Artwork Interview with Bharon Hoag: Navigating the Legislative Landscape for Animal Chiropractic 36:56 Episode Artwork Kindness in Practice: Building Better Boundaries in Animal Chiropractic; Dr. Kaitlyn Lackey, DC 16:39 Episode Artwork Financial Growth in Animal Chiropractic: Three Proven Ways; Dr. Kaitlyn Lackey, DC 14:14 Episode Artwork Interview with Dr. Laurie McCauley, DVM, DACVSMR, CCRT, CVA, CVC; The Transformative Power of Fascia 42:37 Episode Artwork Interview with Dr. Chelsea Jones, DC; Growing a Thriving Mobile Animal Chiropractic Practice 34:45 Episode Artwork Animal Chiropractic Realities: Pain is Mandatory, Suffering is Optional; Dr. Kaitlyn Lackey, DC 15:28 Episode Artwork Creating a Lasting Impact: Retention Strategies for Chiropractors: Phase 3 and Phase 4 Guide; Dr. Kaitlyn Lackey, DC 16:05 Episode Artwork From Cold Leads to Raving Fans: The Customer Journey: Phase 1 and Phase 2 Guide; Dr. Kaitlyn Lackey, DC 14:20 Episode Artwork Beyond Adjustments: Enhancing the Client Experience; Dr. Kaitlyn Lackey, DC 17:08 Episode Artwork The Backbone of Success: Key Considerations for Service-based Animal Chiropractic Businesses; Dr. Kaitlyn Lackey, DC 22:01 Episode Artwork Building Value As An Animal Chiropractor; Dr. Kaitlyn Lackey, DC 20:21 Episode Artwork Interview with Dr. Casie Ogden, DC, cAVCA: Balancing Human and Animal Chiropractic 32:34 Episode Artwork Beyond the Certification: Hard Work Behind Animal Chiropractic Success; Dr. Kaitlyn Lackey, DC 25:40 Episode Artwork Attracting and Educating Customers; Dr. Kaitlyn Lackey, DC 20:09 Episode Artwork Interview with Dr. Angelo Marinakis, DC, AVCA Certified: Understanding Canine Behavior for Animal Chiropractic 31:58