The Difference: Nonprofit Fundraising in a For-Profit World
In every community, nonprofits compete for a narrow pool of supporters. Many struggle to stand out and make their case the most compelling a funder will hear. What is the difference that will allow your nonprofit to reach fundraising goals and ultimately achieve financial sustainability? That's exactly what this podcast will address! In each 20-25 minute episode, we'll interview fundraising industry experts from all sides of the table and discuss what has made the difference in major investments, feasibility studies, and successful capital campaigns. We hope to provide you with tips, trends, and topics that make you think and help your nonprofit grow in 2024 and beyond.
The Difference: Nonprofit Fundraising in a For-Profit World
Tom Ahern, a Copywriting Genius, Shares How to Raise More Money Using Storytelling & Dynamic Communication
Is your communication strategy leading to significant donations for your organization? If not, Tom Ahern, a noted nonprofit copywriting genius, may have the solution you’re looking for. In this conversation with Convergent Principal Jay Werth, Tom explains how to shift your copywriting to deepen donor relationships, turn donors into investors, and how to avoid the “7 deadly sins of writing the appeal or case statement.” He also elaborates on the power of storytelling and how nonprofits can use stories to create connections and engage an investor audience.
If you have anything short of a 100% success rate with your donor communications, this podcast is for you!