Branded with Rich Litvin (#10)

In this episode, I'm being coached by Rich Litvin. Rich is an expert at taking high-achievers to the greatest levels of success. He's been a mentor and coach of mine for years. 

Here he's helping me with my branding as an executive coach and strategy consultant for startup CEOs.  

We draw out two potential chapters of my future book, which are "single point of leverage" and "solitary confinement."

Rich gave me permission via email to share this session. You can find him at richlitvin.com. 

Resources mentioned include:

• Range: Why Generalists Triumph in a Specialized World by David Epstein
• Drive: The Surprising Truth about What Motivates Us by Daniel H. Pink
• Minority Report with Tom Cruise

Connect:

• Subscribe to Aaron on YouTube: youtube.com/aacaulfield24