The UnNoticed Entrepreneur

Cracking the Ad Code: Maximise Your ROI with Skip Wilson's Insider Strategies

July 09, 2024 Jim James
Cracking the Ad Code: Maximise Your ROI with Skip Wilson's Insider Strategies
The UnNoticed Entrepreneur
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The UnNoticed Entrepreneur
Cracking the Ad Code: Maximise Your ROI with Skip Wilson's Insider Strategies
Jul 09, 2024
Jim James

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Are you struggling to make your advertising dollars count? Skip Wilson, CEO of Draft Media Partners, unveils the secrets to effective advertising in this episode of The UnNoticed Entrepreneur. Discover why tracking is crucial and how to reach potential customers before they enter the competitive discovery phase. Skip shares insights on creating punchy, focused ad messages and explains why creative content is paramount to campaign success. Learn from his entrepreneurial journey as he pivoted from a SaaS model to a successful white-label advertising management company. Skip also reveals common mistakes in ad planning and offers valuable tips for entrepreneurs, including the importance of listening to disgruntled customers and employees. Whether you're a small business owner or a marketing professional, this episode provides actionable strategies to optimise your advertising efforts and achieve better results.

Recommended book: "The Dreams That Built America" by Alan C. Elliott

Prowly - the media relations platform
Prowly has everything you need to get your PR work done.

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Generate rich notes for meetings, interviews, lectures, and other important voice conversations.

Build responsive quizzes.
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Graphic design toolbox - Visme
Visme is an online form builder specifically built to optimize for better conversions.

Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.

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In return, I will continue to bring massive value with two weekly shows, up to 3 hours per month of brilliant conversations and insights.

Monthly subscriptions start at $3 per month. At $1 per hour, that's much less than the minimum wage, but we'll take what we can at this stage of the business.

Of course, this is still free, but as an entrepreneur, the actual test of anything is if people are willing to pay for it.

If I'm adding value to you, please support me by clicking the link now.

Go ahead, make my day :)

Support the show here.

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Show Notes

Get Noticed! Send a text.

Are you struggling to make your advertising dollars count? Skip Wilson, CEO of Draft Media Partners, unveils the secrets to effective advertising in this episode of The UnNoticed Entrepreneur. Discover why tracking is crucial and how to reach potential customers before they enter the competitive discovery phase. Skip shares insights on creating punchy, focused ad messages and explains why creative content is paramount to campaign success. Learn from his entrepreneurial journey as he pivoted from a SaaS model to a successful white-label advertising management company. Skip also reveals common mistakes in ad planning and offers valuable tips for entrepreneurs, including the importance of listening to disgruntled customers and employees. Whether you're a small business owner or a marketing professional, this episode provides actionable strategies to optimise your advertising efforts and achieve better results.

Recommended book: "The Dreams That Built America" by Alan C. Elliott

Prowly - the media relations platform
Prowly has everything you need to get your PR work done.

Get Otter with 1-month FREE Pro Lite
Generate rich notes for meetings, interviews, lectures, and other important voice conversations.

Build responsive quizzes.
Generate higher quality, higher converting leads

Graphic design toolbox - Visme
Visme is an online form builder specifically built to optimize for better conversions.

Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.

Support the Show.

Am I adding value to you?

If so - I'd like to ask you to support the show.

In return, I will continue to bring massive value with two weekly shows, up to 3 hours per month of brilliant conversations and insights.

Monthly subscriptions start at $3 per month. At $1 per hour, that's much less than the minimum wage, but we'll take what we can at this stage of the business.

Of course, this is still free, but as an entrepreneur, the actual test of anything is if people are willing to pay for it.

If I'm adding value to you, please support me by clicking the link now.

Go ahead, make my day :)

Support the show here.

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