Ep 100: Peter Woolcott - Winning Team Structures in Real Estate

In this episode, we sit down with Peter Woolcott, a seasoned professional with over eight years of experience in real estate. As the Agent Support and Recruiting lead at Re/Max Escarpment Woolcott Realty Inc., Peter has driven remarkable growth, expanding his team from 20 to 35 agents and shifting their mindset from order-takers to action-takers. His commitment to creating lasting change in his agents' careers has solidified his reputation as a key figure in the GTA real estate market. We explore his journey, the significance of strong business fundamentals, and how his family’s influence shaped his path.

Peter delves into his strategies for effective prospecting, lead conversion, and team dynamics. He shares his approach to using CRM and ISA tools, the importance of asking the right questions, and his philosophy on overcoming objections. Tune in to gain valuable insights and practical advice for scaling your real estate team, and don't miss the Real Estate Winner’s Club event on November 26th in Hamilton.

Podcast Notes:

-Building a strong and solid business fundamentals

-The importance of prospecting; focusing on lead conversion

-Prospecting and marketing: Peter’s team system and process

-Team structure and agent support

-Best practices: The importance of using a calendar

-CRM and ISA strategies

-Achieving the best results in real estate

-You & client vs. the world: Asking the right questions

-“There’s no such thing as objections.”

-Sources of inspiration

-Goals and vision for the future

-Advice for agents looking to open or scale their real estate teams

-Podcast and book recommendations