Money in Politics
Welcome to the Money in Politics Podcast, hosted by Andrew Blumenfeld! Join us for interesting conversations and takes on one of the most significant and misunderstood elements of our political system: money. You will hear from a variety of perspectives-- such as professional fundraisers, major donors, compliance experts, candidates and their campaigns, and the leaders of some of the most influential organizations in Democratic politics. If you work in or around politics- or just care about the health of our democracy!- this podcast is for you. Do you have a question about the podcast or want to recommend a topic for future episodes? Shoot us an email at hello@calltime.ai
Money in Politics
Fundraising With Digital Media
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CallTime.AI
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Season 2
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Episode 18
One of the fastest-changing landscapes in politics is digital media. Whether it is connected TV or ads on social media, there are more ways than ever to reach voters and donors. But while there are certainly some high profile examples of national campaigns leveraging digital tools to raise astronomical sums, what are the real opportunities, and limitations of digital fundraising, for everyone else? Bill Gordon is the CEO of Yosemite Consulting, a digital media trading desk and strategy firm focused on progressive causes. Bill joins the Money in Politics podcast to share how campaigns up and down the ballot are utilizing their digital media presence to not only turn out the vote, but also to unlock fundraising opportunities.