Communicators are COVID-19 Superheroes Artwork

The Swear Jar

No nonsense. Just the straight sh*t about the harsh realities and the wonderful opportunities that inspired employee communications can bring you and your organization.Whether your job title includes the words 'Communications', 'Human Resources', 'Project Management' or 'Executive', The Swear Jar is for you. The Swear Jar is irreverent, entertaining but, most of all, it's practical. This is where you will get advice that will transform your organization by truly tapping into the power of effective employee communications. Just don't expect us to 'pull any punches'. Is it 'safe for work'? Well, as the title suggests, we do indeed swear a little. But, chances are, when you're dealing with employee communications, you feel like swearing too. So, I think we're pretty much on the same page. Come and swear along with us.

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The Swear Jar

Communicators are COVID-19 Superheroes

October 12, 2020 • Andrew Brown and Elizabeth Williams

Episode Summary

Following on our earlier podcast, COVID-19: What the Hell? Andrew and Elizabeth take a few minutes to celebrate the extraordinary work of organizational communicators during the first six months of the pandemic.

Many of these hardworking professionals found themselves neck deep in the panic, uncertainty and tumult of the early Spring, yet managed to do the heavy lifting of helping leaders and organizations build trust and create a sense of shared purpose. And not only among a newly remote workforce, but also, importantly, among workers who stayed on the front lines.

Along the way, they also built new communications platforms on the fly, figured out how to lure reluctant executives into communicating more than they might like, aand built new, more agile processes for approval.

Now is the time to capitalize on our new credibility and utility. Communicators need to keep listening, keep capturing and telling stories and to more condiently demand a seat at the grown-up table and the resources to sustain the excellent foundations they have created.

Key Topics:

Communicators build trust, reach and engagement 1:40
Demonstrating value to the business and building new bridges 5:00
New artifacts, stories and processes 6:40
Credibility, listening and what’s next 10:30
What we’re liking 18:20

ABC Resources Highlighted in this Episode

Podcast: COVID: What the hell?

Other Resources Highlighted in this Episode

Downloads

Ragan.com Current challenges communicators face
Gartner Inc. Corporate Communications Research Resources

Books

No One’s Listening and It’s Your Fault: Get Your Message Heard During Organizational Transformationsby Pam Marmon

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