alicast by Alibaba Group
A deep dive into China's digital landscape. We'll bring you latest e-commerce and technology trends, as well as tips from successful entrepreneurs. Brought to you by the world's largest e-commerce ecosystem, Alibaba Group.
alicast by Alibaba Group
SuperOrdinary CEO Julian Reis on How to Launch Beauty Brands Globally
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AliCast from Alizila
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Season 5
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Episode 6
Reis launched SuperOrdinary in 2017 has since helped innovative young beauty brands like Supergoop!, Biossance, and Drunk Elephant build their presence in China. Recently, SuperOrdinary expanded their business in the U.S. to help brands build their portfolio and presence in the crowded Amazon marketplace. The founder shares his learnings from China's e-commerce operations to the businesses they will help on Amazon.
