What Broadcasters Want in Brand Funded Entertainment | TellyCast Podcast

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On this week’s show we’re going back to the TellyCast Brand Funded Entertainment Summit in May and playing out the first session of the day in full, where the UK’s three major broadcasters involved in the brand funded entertainment space share the projects they’re currently working on and what they’re planning for the future.

Panelists are Bhav Chandrani, Director of BE Studio at ITV, Adam Middleton, Senior Creative Strategist at Channel 4 and Claire Speirs, Branded Content Controller at Sky Media.

The show was recorded at 180 Strand as part of the TellyCast Brand Funded Entertainment Summit at Advertising Week Europe.