LeadsCon Digital: Lead Generation Insights for Today and Tomorrow
Covering all aspects of lead generation, this podcast connects with key thought leaders inside and outside the lead gen industry on topics key to growing your efforts. From technologies to trends, consumer behavior and privacy to data, marketing and sales, we'll share bite-size conversations to drive your success.
LeadsCon Digital: Lead Generation Insights for Today and Tomorrow
Lead Gen for Cord Cutters: Getting Granular with Today’s Audience
•
LeadsCon Industry Insider: Lead Gen for Cord Cutters with Mark Kaminski
•
Season 1
•
Episode 11
During the recent COVID-19 lockdown, Over-the-Top (OTT) and Connected TV (CTV) advertising spend increased across all subscription channels and platforms as more viewers tuned in at home. But what do things look like moving forward and how can you take advantage of this opportunity to generate leads? Join us as we connect with Mark Kaminski of Over the Top Marketing to talk about micro-targeting today’s television audience.