The ICONIC Mindset
The ICONIC Mindset reveals the secrets behind what it takes to make your business, idea or movement iconic. Each episode explores the multiple levels of iconic businesses and brands— product or service differentiation, personalization, employee and customer experience and more.
Episodes
11 episodes
New Year, New You, New Normal: ICONIC Predictions for What's Next
New Year, New You, New Normal: ICONIC Predictions for What's NextEpisode #11Faced with the pandemic, companies did things that seemed impossible, overnight. And some industries, like ecommerce, experienced growth in ...
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44:11
10 ICONIC Lessons of 2020
10 ICONIC Lessons of 2020Episode #10Without a doubt 2020 has been a year of unsuspected turns and sudden surprises. This year has been draining, overwhelming and exhausting, uncertain and worrisome. But, on the flip ...
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55:14
4 C’s to an ICONIC Mindset; How to Thrive in 2021 and Beyond
4 C’s to an ICONIC Mindset; How to Thrive in 2021 and BeyondEpisode #9Without question 2020 has been an unforgettable year of challenges, unsuspected turns and sudden surprises. American Professor of mathematics at T...
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37:59
13 sins of the unICONIC: The Sequel
13 sins of the unICONIC: The SequelEpisode #8Toxic work cultures make going to work feel miserable. New ideas can’t flourish, people can’t be honest, micro-management thrives, and leaders are given power that go to t...
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40:46
Building an ICONIC Culture that Stands the Test of Time
Building an ICONIC Culture that Stands the Test of TimeEpisode #7Own it! Live it! Love it! There’s nothing more important than your company's culture. In this podcast episode, John and Calvin discuss how to bu...
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34:55
Leading with an ICONIC Mindset during Uncertain Times
Leading with an ICONIC Mindset during Uncertain TimesEpisode #6It’s been said that turbulent times build great leaders. In this podcast episode, John and Calvin discuss how to lead your team with an ICONIC mindset du...
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35:39
Building an ICONIC Brand Reputation is Everything
Building an ICONIC Brand Reputation is EverythingEpisode #5Brand reputation is everything. It's an expectation of behavior derived from personal experiences and/or experiences from others. Great reputations are built...
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46:29
Delivering Iconic Customer Experiences: It’s Now Back To Basics
Delivering Iconic Customer Experiences: It’s Now Back To BasicsEpisode #4COVID-19 has brought on many challenges for everyone across the globe. Customers’ wants and needs are changing constantly, and you have to chan...
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46:53
The 4 P’s of Innovative ICONIC Brands - Part II
The 4 P’s of Innovative ICONIC Brands - Part IIEpisode #3A product, service or idea is innovative when it truly makes your customer lives’ easier, whether it's something new or making something better–an improvement....
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17:42