The CPG Guys
CPG & FMCG eCommerce industry icon Sri Rajagopalan & consumer loyalty guru Peter V.S. Bond explore how brands and retailers understand and engage with consumers in-store, online and everywhere in between. http://cpgguys.com
Podcasting since 2020 • 448 episodes
The CPG Guys
Latest Episodes
Retail media & measurement standards with IAB's Jeff Bustos
The CPGGUYS are joined in this episode by Jeff Bustos, VP of measurement addressability. This episode takes on the questions on the industry of what's the latest on retail media, is it growing and is standardization and metrics a way of life no...
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Season 1
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Episode 448
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46:50
Social Media Masterclass with Acorn's Hunter Poole
The CPGGUYS are joined in this episode by Hunter Poole, VP of brand partnerships with Acorn - a social media partnerships agency. Hunter discusses today's social media vehicles, their roles for brands and where we are as an industry with digita...
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59:06
Talking Today's Leadership, Earnings Releases and M&A with Brittain Ladd
The CPG Guys are joined by independent consultant Brittain Ladd. This is Britain's 3rd appearance on the show. We recorded this on Dec 10 and this is about as real time a topics and an episode could be.Follow Brittain Ladd at :
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50:56
Live from Groceryshop With Henkel’s Karen Satterlie, Pacvue’s Melissa Burdick & 84.51’s Barbara Connors
The CPG Guys are joined by Karen Satterlie, Director of eCommerce Marketing & Shopper Marketing at Henkel, Melissa Burdick, president of Pacvue & Barbara Connors, VP Strategy & Acceleration at 84.51 a division of Kroger. The episode...
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Season 1
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Episode 446
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34:52
Live from Walmart Marketplace Seller Summit with Walmart’s Mike Mosser
The CPG Guys are joined in this episode by Michael Mosser, VP of Categories at Walmart Marketplace, Sarah Ray CEO or Arbitrage Ave & Charles Leslie CEO or Side Hustle Network.This episode from recorded at the 2024 Walmart Marketplac...
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Season 1
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Episode 445
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34:50
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