Experience Leader

Lessons from Getting Naked by Patrick Lencioni, Part 1

Devin Smith Season 2 Episode 11

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In this episode we talk about what we learned from Patrick Lencioni's book, Getting Naked, a business fable about how to treat your customers, and the culture necessary to make that possible.

We cover the Three Fears from the book:

  • Fear of losing the business
  • Fear of feeling embarrassed
  • Fear of feeling inferior

This episode is brought to you by Active Digital. www.activedigital.com

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