Acupuncture Marketing School
Ready to build a thriving, meaningful business? Learn how to market your acupuncture practice with confidence, serve more patients, and increase your income.
Hosted by Michelle Grasek, practicing acupuncturist and marketing coach, this podcast delivers practical marketing ideas to help you increase your visibility in your community and change more lives with the incredible power of acupuncture.
Visit michellegrasek.com for free marketing checklists and workbooks, and follow Michelle on Instagram @michellegrasek for even more marketing insights and ideas.
Hosted by Michelle Grasek, practicing acupuncturist and marketing coach, this podcast delivers practical marketing ideas to help you increase your visibility in your community and change more lives with the incredible power of acupuncture.
Visit michellegrasek.com for free marketing checklists and workbooks, and follow Michelle on Instagram @michellegrasek for even more marketing insights and ideas.
Episodes
85 episodes
85 | Selling a 7-Figure Therapy Practice and Healing from Burnout with Polyvagal Therapy with Gabrielle Juliano-Villani
Join me and Gabrielle Juliano-Villani, a business consultant and former therapist who helps business owners scale sustainably without burning out.Gabrielle shares how she rapidly scaled her therapy practice to 15 employees in just four ...
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Season 4
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Episode 85
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45:46
84 | Scaling a Hybrid Community Acupuncture Clinic to $500k with Michelle Hamilton
This week I’m talking with Michelle Hamilton, acupuncturist and founder of the online program, Community Acupuncture School. Free PDA Class! Community Acupuncture 101 with Michelle Hamilton, D.Ac.Date: Wednesday, ...
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35:40
83 | Finding Your Unique Path: Sustainable Success with Melissa Longo
This week I’m talking with Melissa Longo, a multi-passionate chiropractor with 22 years of experience and a business coach who helps wellness entrepreneurs build sustainable practices, have fun while they do it, and avoid burnout.In t...
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Season 4
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Episode 83
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48:12
82 | Instagram Insights from Amrit Singh's Journey to 44k Followers
Today I’m talking with Amrit Singh, cosmetic acupuncturist and creator of 6BabeBeauty, with a combined 90,000 followers across Instagram and TikTok. I’ve been following her on Instagram for years, watching her social media channels...
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Season 4
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Episode 82
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32:34
81 | Get Local Media Exposure to Boost Your Business with PR Expert Mickie Kennedy
Hi there, so glad you’re here. Today I’m talking all things public relations with expert Mickie Kennedy. Mickie is the CEO of Ereleases, a company that helps small businesses, startups, and authors gain credibility and authority through publi...
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Season 4
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Episode 81
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28:00
80 | The Key to Getting Established Patients to Stay on Their Treatment Plan with Jessica Jones
Welcome! Today I’m talking with Jessica Jones, a business coach for medical professionals helping them scale their practices whether they’re solopreneurs or in group practices. Jessica is a born entrepreneur and has built and sold 15 su...
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Season 4
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Episode 80
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44:02
79 | Tips for Switching to a New EMR and Why I Switched to Jane
Welcome back! In this solo episode, I share my top five tips to make switching EHRs smooth and easy. I also share (finally!) why I decided to switch to Jane.I switched to Jane a year ago and I've been meaning to share this episode for a...
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28:32
78 | Starting a Practice from Scratch in Cyprus with Dimitri Boules
This week I’m talking with Dimitri Boules, an acupuncturist who built, scaled, and then sold a super successful clinic with his wife in New York City to relocate his family and their clinic to the island of Cyprus in 2021. We talk ...
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Season 4
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Episode 78
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48:02
77 | How to Turn Website Visitors into Patients with Kali Edwards
This week I’m talking with Kali Edwards, web designer and founder of June Mango Design Studio. She works on websites for wellness entrepreneurs and has built many acupuncturist websites, so I’m excited to talk with her about what makes websites...
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49:05
76 | Curiosity and Acts of Service as Marketing with Kenton Sefcik
Today I’m speaking with Kenton Sefcik, an acupuncturist in Nova Scotia and the creator of TCM Graduate TV. TCM Graduate TV is a YouTube channel focused on helping newer acupuncturists gain confidence in their clinical and diagnostic, communicat...
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Season 3
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Episode 76
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43:31
75 | Boost Your Local SEO and Your Google Business Profile with Darcy Sullivan
Join me and Darcy Sullivan of the digital marketing firm, Propel Marketing and Design, as we discuss search engine optimization for local service-based businesses.In this episode, Darcy and I talk about: Why SEO is just ...
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53:44
74 | Graphic Design, Content Creation, and Overcoming Fear of Marketing with Jeffrey Grossman
Today I'm speaking with the founder of Acupuncture Media Works, Jeffrey Grossman.Jeffrey first started creating content 20 years ago, way before it was trendy or a household phrase. You're probably familiar with Acupuncture Media Works,...
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49:42
73 | Marketing as an Ecosystem with Mandy Gratzer
Today I’m joined by Mandy Gratzer, an acupuncturist and business coach in Australia. Mandy is the host of the Acupuncturists Biz Hub Podcast as well as the host of the Business of Practice conference, a marketing and practice management confere...
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47:01
72 | Navigating AI for Acupuncture Marketing with Jon Morrison
This week I’m talking with AI expert Jon Morrison about how acupuncturists can use AI in their marketing.If AI makes you nervous, or you feel like you have no idea how to use it effectively for marketing, you’re in the right plac...
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Season 4
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Episode 72
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43:00
71 | Get Creative: More Revenue for Less Effort with Jason Stein
Today I’m speaking with Jason Stein, an acupuncturist and business coach who's been in the coaching industry for over 25 years. He works with acupuncturists and other wellness professionals to help them move the needle and build bu...
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48:19
70 | Improve Your Local SEO to Get More Patients with Lex Lancaster
This week I'm talking with Lex Lancaster, physical therapist turned digital strategy expert for health and wellness entrepreneurs. We talk in detail about search engine optimization for local wellness businesses. ...
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Season 4
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Episode 70
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46:02
69 | $200K in Her First Year in Practice with Gudrun Snyder
Today I’m talking with Gudrun Snyder, owner of Moon Rabbit Acupuncture in Chicago.She initially opened her doors in 2020 and made over $200,000 in her first year of practice. Yes, in a pandemic. She has been featured...
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Season 4
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Episode 69
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32:13
68 | Passive Income Streams for Wellness Practitioners with Kayla Das
Welcome back! This week I’m interviewing therapist and business coach, Kayla Das.Have you always wanted to create an online course or other online revenue stream, but had no idea where to start? If that’s you, I think you’ll real...
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35:04
67 | Surviving Slow Seasons, TV Appearances, and the Necessity of Community with Roxanne Francis
This week I'm chatting with Roxanne Francis, award-winning psychotherapist, business coach and owner of a busy group therapy practice in Toronto. Roxanne is also the founder of the Therapists' Lounge, a conference providing communit...
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Season 4
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Episode 67
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41:37
66 | From Solo Acupuncturist to Multidisciplinary Wellness Centers with Sarah Swanberg
This week I'm talking with Sarah Swanberg, acupuncturist and co-founder of Indigo Wellness Centers in Connecticut. Sarah shares her journey of expanding from a solo practitioner into two multi-disciplinary wellness centers with 15 ...
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Season 3
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Episode 66
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44:45
65 | It's Never the Wrong Choice to Take Care of Yourself with Danielle Angela
This week I’m talking with Danielle Angela, a successful chiropractor, podcaster and business coach. With over 15 years of experience with the ups and downs of running businesses and pivoting multiple times, she helps fellow wellne...
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Season 3
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Episode 65
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36:35
64 | Clarify Your Marketing By Defining Your Lighthouse with East Phillips
Today I’m joined by Dr. East Phillips. East is an acupuncturist, business coach, and former long-time professor at Pacific College of Health Sciences.She’s committed to helping others actualize their greatest potential and live w...
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Season 3
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Episode 64
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59:20
63 | Marketing Ethics, Informed Consent, and Google Ads with Liane Wood
Today I’m speaking with Liane Wood, a psychotherapist practicing in Ontario, Canada, and the founder of Psychotherapy Mastermind, which is an organization dedicated to helping therapists navigate entrepreneurship and learn to build successful p...
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Season 3
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Episode 63
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41:11
62 | The Natural Ups and Downs of Business and Building a Skincare Brand with Acupuncturists Tori Paide and Marla Peoples
This week on the Acupuncture Marketing School podcast I'm talking with acupuncturists Tori Paide and Marla Peoples, who co-founded the clean skincare brand, TOMA Skin Therapies.They've opened multiple practice locations and currently ru...
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Season 3
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Episode 62
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37:28
61 | Community Acupuncture School with Michelle Hamilton
This week I’m talking with Michelle Hamilton, founder of the online program, Community Acupuncture School.Michelle and I talk about how she opened her very first community acupuncture clinic outside on a patio, despite people’s advice n...
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Season 3
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Episode 61
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36:46