Marketing, KPIs, and Customer Experience | Ep 66 Artwork

Paradigm Playbook

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Paradigm Playbook

Marketing, KPIs, and Customer Experience | Ep 66

January 31, 2024 • Steve Cook and Dave Kozak • Season 1 • Episode 66

Welcome to the Paradigm Playbook Podcast, where your hosts, Dave Kozak and Steve Cook, dive deep into the world of sports entrepreneurship. Bringing years of successful business experience and a passion for sports, Dave and Steve share their insights and strategies for building a thriving sports business.

🎙️ Episode Highlights:
- Marketing by the Numbers: Discover how to leverage data-driven marketing strategies to attract and retain clients in the sports industry.
- KPIs & Customer Experience: Learn about the importance of Key Performance Indicators (KPIs) and how they intertwine with exceptional customer experiences.
- Effective Campaigns: Gain insights into creating targeted marketing campaigns that resonate with your specific audience.
- Content Marketing: Understand the role of content marketing in today’s digital age and how it can lead customers to choose your services.
- Profitability Focus: Explore strategies for identifying and focusing on the most profitable segments of your sports business.

🚀 In This Episode:
Join us as we discuss the seldom-talked-about aspect of marketing in the sports business world. From the importance of focusing on marketing KPIs to the intricacies of content marketing and customer experience, we cover it all. We also delve into practical tips for targeting your marketing efforts and understanding the profitability of different business segments.

💡 For Entrepreneurs:
Whether you're a seasoned sports business owner or just starting, this episode is packed with actionable advice and insights to help you elevate your business.

📣 We Want to Hear from You:
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