Google Marketing Platform Academy Podcast
Google Marketing Platform
Our mission with this series is to inform and inspire marketers at all levels. We invite marketers that work with the world’s biggest brands to chat through their strategies, and leave you with some new ideas.
Episodes
Talking AI, Episode 3: How marketers are navigating the rise of generative AIFebruary 27, 2024
How Attribution, Experiments and MMM are the future of media effectiveness measurementDecember 13, 2023
Talking AI, Episode 2: How predictive AI is supercharging bidding strategiesOctober 09, 2023
Uncover Display & Video 360 capabilities to gain operational and media efficiencyAugust 28, 2023
Unleashing the power of GA4 Reporting: Insights, Surfaces and Best PracticesJuly 04, 2023
GMP Partner Podcast - Talking AI: How a deeper language understanding is transforming broad matchMay 18, 2023
GMP Partner Podcast: Transforming your business with GA4October 17, 2022
GMP Partner Podcast - Boost the accuracy of your conversion measurement with Enhanced ConversionsJuly 12, 2022
Google Marketing Platform Podcast - Measure up with Google Analytics 4 in 2022March 20, 2022
