Imperfect Marketing
Join Kendra Corman and her guests as they provide small business owners and solopreneurs actionable tips and insights about how to do more effective and efficient marketing that drives results.
Episodes
253 episodes
251: Personal Branding with AI: Building Your Unique Voice with Host Kendra Corman
Imperfect Marketing with host Kendra CormanEpisode 251: Personal Branding with AI: Building Your Unique VoiceKendra discusses how to leverage AI for personal branding while maintaining authenticity and consistency across ...
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Episode 251
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10:13
250: Beyond the Podium: Redefining Public Speaking in the Digital Age with Guest Jennifer Espinosa
Kendra talks imperfect marketing with Jennifer Espinosa-Goswami, a certified public speaking coach and founder of Weightless LLC. Jennifer is passionate about helping entrepreneurs speak confidently and get paid for their expertise. With...
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Episode 250
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30:14
249: Unlocking the Potential of AI: Elevate Your Social Media Content with Host Kendra Corman
Imperfect Marketing with host Kendra CormanEpisode 249: AI for Social Media: Crafting Engaging Content with Host Kendra CormanKendra discusses how to effectively use AI tools for social media content creation without ...
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Episode 249
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10:38
248: Beyond the Press Release: Creative Strategies for Media Coverage with Guest Liese Garder
Episode 248: Beyond the Press Release: Creative Strategies for Media Coverage with Guest Liese GardnerKendra talks imperfect marketing with seasoned communications and PR expert, Liese Gardner. Liese founded Liese Gardner Communications...
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Episode 248
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27:28
247: AI in Marketing Automation: Enhancing Customer Journeys with Host Kendra Corman
Imperfect Marketing with host Kendra CormanEpisode 247: AI in Marketing Automation: Enhancing Customer JourneysKendra discusses how AI is revolutionizing social media content creation and marketing automation, offering in...
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Episode 247
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12:42
246: Podcasting for Business: Strategies for Content, Monetization, and Growth with Guest Cody McLaughlin
Episode 246: Podcasting for Business: Strategies for Content, Monetization, and Growth with Guest Cody McLaughlinKendra talks imperfect marketing with Cody McLaughlin, an experienced podcast showrunner, guest, and host with over 1...
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Episode 246
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31:57
245: The Future of SEO: How AI is Changing the Game with Host Kendra Corman
Imperfect Marketing with host Kendra CormanEpisode 245: The Future of SEO: How AI is Changing the GameKendra discusses how artificial intelligence is transforming SEO and how marketers can leverage AI tools while maintain...
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Episode 245
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11:15
244: Evolving with B2B Marketing with Guest Eric Eden
Kendra talks imperfect marketing with B2B marketing expert and podcast host Eric Eden. With over 20 years of experience leading marketing teams for internet services and SaaS companies, Eric shares his insights on the evolving landscape of B2B ...
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Episode 244
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26:50
243: Productivity Hacks: Leveraging AI Tools for Efficient Workflows with Host Kendra Corman
Imperfect Marketing with host Kendra CormanEpisode 243: Productivity Hacks: Leveraging AI Tools for Efficient Workflows with Host Kendra CormanKendra discusses how AI tools can significantly boost productivity and save ti...
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Episode 243
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13:07
242: Understanding Your Work Style: The Key to Overcoming Procrastination with Guest Andi Wright
Kendra talks imperfect marketing with productivity expert and coach Andi Wright. With over 20 years of experience in coaching, training, process development, strategic direction, and project management, Andi helps companies, teams, and individu...
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Episode 242
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27:35
241: Goal Setting for Q4: Focusing on What Matters Most with Host Kendra Corman
Kendra discusses the importance of setting achievable Q4 goals for small business owners and B2B service providers, offering practical tips and strategies to end the year strong.Highlights from today's episode include:The sig...
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Episode 241
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10:25
240: Beyond Likes: Using Social Media as a Marketing Tool for Business Growth with Guest Tracy Beavers
Kendra talks imperfect marketing with Tracy Beavers, CEO and founder of Tracy Beavers Coaching. Tracy has a proven track record in marketing, sales, and business growth with an award-winning career spanning 20 years and a multi-six figure busin...
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Episode 240
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31:18
239: Quarterly Reflection: Assessing Q3 and Planning for Q4 Success with Host Kendra Corman
Kendra discusses the importance of looking back at Q3 achievements and planning for Q4, offering insights on goal-setting, adapting strategies, and leveraging current trends for business growth.Highlights from today's episode include:
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Episode 239
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9:42
238: AI-Generated Podcasts: The Future of Content Marketing? With Guest Ian Harris
Episode 238: AI-Generated Podcasts: The Future of Content Creation with Ian HarrisKendra talks imperfect marketing with Ian Harris, an expert in product and technology strategy who has helped some of the largest companies on the p...
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Episode 238
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32:39
237: AI and Content Creation: When Robots Go Rogue (And Humans Let Them) with Host Kendra Corman
In this episode, Kendra Corman explores the humorous and cautionary side of AI in content creation, sharing notable AI blunders and offering practical advice for marketers using AI tools.Key Takeaways:AI can make signi...
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Episode 237
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8:18
236: Aligning Marketing and Sales: The Key to Small Business Revenue Growth with Guest Kyle Mealy
Kendra talks imperfect marketing with Kyle Mealy, a dynamic leader, teacher, and speaker who specializes in unlocking trapped potential in entrepreneurial businesses and their leaders. Kyle is a fractional Chief Revenue Officer for small busine...
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Episode 236
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30:55
235: Email Marketing's AI Makeover: Less Spam, More Glam with Host Kendra Corman
In this episode, Kendra Corman discusses the use of AI-powered tools for idea generation, email outlining, and writing. She introduces ChatGPT, Claude.ai, and Perplexity.ai as her favorite AI assistants. These tools can help with generating ide...
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Episode 235
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8:33
234: The SEO Balancing Act: Quality Content vs. AI Overload with Guest Tom Amitay
Tom Amate, CEO and co-founder of Entail AI, discusses common organic marketing mistakes and the importance of creating high-quality content. He emphasizes that while AI can be a valuable tool, simply generating content with AI without adding va...
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Episode 234
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27:17
233: Leveraging Email Marketing for Client Retention with Host Kendrra Corman
Kendra Corman explores email marketing strategies that keep clients engaged and returning for more in this informative episode of Imperfect Marketing.Highlights:The cost advantages of retaining customers versus acquiring new...
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Episode 233
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13:46
232: Building Effective Brand Strategies to Avoid Common Pitfalls with Guest Erin Andrea Craske
In this episode, Kendra Corman sits down with Erin Craske, a leadership and business coach with extensive experience in international multi-level companies, to discuss common mistakes businesses make in marketing and branding.Erin Crask...
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Episode 232
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26:35
231: Overcoming Email Marketing Challenges: Solutions and Inspiration with Host Kendra Corman
In this episode, Kendra Corman addresses common obstacles and provides actionable strategies to overcome them.Highlights:Boost open rates with creative subject lines and effective list segmentation.Improve click-thro...
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Episode 231
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17:27
Episode 230: Mastering Daily Email Marketing to Boost Sales with Guest Adrian Moreno
Adrian Moreno shares his journey into email marketing and the power of building an email list. He emphasizes the importance of marketing to the people who already have the trust of your buyers and getting endorsed by them. He discusses ...
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Episode 230
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31:02
229: Integrating Email with Your Overall Marketing Strategy with Host Kendra Corman
Kendra Corman is the host of Imperfect Marketing and a seasoned marketing strategist dedicated to helping businesses leverage email marketing to create cohesive and effective marketing strategies. With extensive experience in corporate marketin...
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Episode 229
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12:18
228: Mastering the AlikeAbility System: Boost Sales Conversions with Guest Nancy Zare
Nancy Zare, creator of the Likeability System, joins Kendra Corman to discuss how to convert prospects into clients by building rapport and understanding their buying styles. They explore the importance of likeability in sales, the four buying ...
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Episode 228
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24:59
227: The Power of Personalization: Creating Emails That Resonate with Host Kendra Corman
In this episode, Kendra Corman discusses the power of personalization in email marketing. She explains why personalization matters and how it can help grow your business. Kendra emphasizes the importance of segmentation and tailoring content to...
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Episode 227
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12:38