#MediaSnack
Welcome to #MediaSnack – the show for media leaders who want to win! If you’re looking to sharpen your performance, stay ahead of the competition, and deliver real results, you’re in the right place.
Media is constantly evolving, and success belongs to those who can adapt. Every episode, hosts Tom Denford and David Indo deliver actionable insights and proven strategies to help you outpace the competition, navigate industry changes, and drive measurable results in media and advertising. We also welcome industry winners to share their secrets to success, giving you an edge in your own journey.
Subscribe now to stay informed, stay competitive, and stay winning.
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#MediaSnack is presented by ID Comms, the global media consultancy dedicated to helping brands achieve better media results.
👉 Want to use media to drive brand growth?
Visit our website: http://www.idcomms.com
Follow us on LinkedIn: http://www.linkedin.com/company/id-comms/
Episodes
263 episodes
The Big Media Review of the Year
MediaSnack’s most anticipated episode is BACK for 2024!Tom and David review this year’s 10 biggest moments in media and predict what’s to come for brands and agencies in 2025.--LinksWhat the Omnicom-IPG...
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23:39
THE POOR STATE OF MEDIA: A Conversation with Mark Ritson
Mark Ritson, Founder of the Marketing Week Mini MBA, joins host Tom Denford to discuss the state of today’s media, including:- This year’s biggest problems in media and marketing- The media mistakes that are still being made today
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26:09
#MediaSnack Meets: Christine Guilfoyle, President of SeeHer
Welcome to #MediaSnack Meets where we meet the individuals and organizations doing great work to inspire success and drive change within the global media and marketing industry.--...
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17:58
#MediaSnack MEETS: Brad Moranchek, Senior Director of Global Media at Kimberly-Clark
Welcome to #MediaSnack Meets where we meet the individuals and organizations doing great work to inspire success and drive change within the global media and marketing industry.My...
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20:46
#MediaSnack MEETS: Lauren Hanrahan, CEO of Zenith US
Welcome to #MediaSnack Meets where we meet the individuals and organizations doing great work to inspire success and drive change within the global media and marketing industry. M...
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16:53
Episode 237: Unlocking $22B Waste - Kimberly Clark & ANA Join #MediaSnack LIVE!
Navigating Programmatic Media with the ANA’s Programmatic Media Supply Chain Transparency StudyThe ANA released its full Programmatic Media Supply Chain Transparency Study and once again, it is full of thorough and detailed research wit...
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Episode 237
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45:37
Episode 236: Better Agency Pitches = Better Agency Partnerships
Marketers want better agency pitches; ones that are value-creation exercises and where everyone joins together in a race to the top.Agency CEOs take pitching for new clients very seriously. Some might argue its actually what motivates t...
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Episode 236
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54:42
#MediaSnack MEETS: Brian O'Kelley, CEO and Co-Founder of Scope3
Welcome to #MediaSnack Meets where we meet the individuals and organizations doing great work to inspire success and drive change within the global media and marketing industry. M...
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14:09
#MediaSnack MEETS: Florian Adamski, Global CEO of Omnicom Media Group
Welcome to #MediaSnack Meets where we meet the individuals and organizations doing great work to inspire success and drive change within the global media and marketing industry. M...
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18:31
#MediaSnack MEETS: Freddie Liversidge, VP of Global Media at HP
Welcome to #MediaSnack Meets where we meet the individuals and organizations doing great work to inspire success and drive change within the global media and marketing industry. M...
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17:32
Episode 235: Opening the BLACK BOX of Programmatic - Featuring Kroll
You’ve hopefully already read the facts. Programmatic is still a MESS. But there are people, companies, behaviors and practices behind all this mess that we have yet to fully understand. Until now…On this
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43:51
Episode 234: What's Next For Programmatic? - Featuring the ANA
The Association of National Advertisers recently published the 'first look' of their study into the programmatic media supply chain.On this special episode of #MediaSnack LIVE, host Tom Denford welcomes guests Bill Duggan from the ANA a...
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Episode 234
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45:57
Episode 233: The In-Housing Special
Catch the audio from our LIVE discussion with leading industry figures on the current state of in-housing. Find out:- who is in-housing?- what scope are brands mostly in-housing?- what works well and what has failed?- are ma...
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38:43
#MediaSnack MEETS: Nandini Jammi, Co-Founder of Check My Ads Institute
Welcome to #MediaSnack Meets where we meet the individuals and organizations doing great work to inspire success and drive change within the global media and marketing industry. M...
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18:57
Episode 232: The #ANAAFM Conference Preview Show
Who's going to #ANAAFM this year?It is STILL the best #marketing #procurement stage in the world, hosted by the Association of National AdvertisersIn this episode of #MedisSnack LIVE, we are giving listeners the 'unofficial' AFM p...
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31:49
#MediaSnack MEETS: Brian Wieser, Principal, Madison and Wall
Welcome to #MediaSnack Meets where we meet the individuals and organizations doing great work to inspire success and drive change within the global media and marketing industry. M...
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14:47
#MediaSnack MEETS: Evan Kory, Executive Director of Global Media, Audible
Welcome to #MediaSnack Meets where we meet the individuals and organizations doing great work to inspire success and drive change within the global media and marketing industry. M...
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17:39
Episode 231: The Evolving Role of Procurement
Is there anything in marketing more misunderstood than procurement?Reports and guidelines published recently by WFA and
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47:37
#MediaSnack MEETS: Anthony Martinez, SVP Media and Growth Marketing, Serta Simmons Bedding
Welcome to #MediaSnack Meets where we meet the individuals and organizations doing great work to inspire success and drive change within the global media and marketing industry. M...
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16:11
#MediaSnack MEETS: Amy Williams, Founder and CEO, Good-Loop
Welcome to #MediaSnack Meets where we meet the individuals and organizations doing great work to inspire success and drive change within the global media and marketing industry. M...
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19:53
Episode 230: The Big Media Review of the Year - 2022
Our most anticipated episode every year! We review 2022's top 10 standout moments in media and advertising. What were the most interesting stories of the year? Stay with us to the end where we name
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28:22
#MediaSnack MEETS: Samuel Rueff, Global Media Director, Bayer
My guest for this #MediaSnackMeets episode, is Samuel Rueff, Global Media Director at Bayer.Find out:- What is Sam's role at Bayer and what is he most proud of profession...
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15:43
#MediaSnack Meets: Andrew Susman, Co-Founder + COO The Institute for Advertising Ethics
My guest for this special, extended edition of #MediaSnack Meets episode is Andrew Susman, Co-Founder and COO of The Institute for Advertising Ethics. I ask Andrew our usual quest...
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25:36