Marketing Misfits
Marketing Meets Culture. A panel of urban millennial marketers in practice discuss and debate current and past experiences shedding light on how brands should fight for authentic relevance in today’s world to resonate with consumers. Some information, some entertainment, always good debate.
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Marketing Misfits
Episode 17: Beer Brands & Henny Pt. 1
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Gotham Podcast Studios
The Misfits celebrate and discuss beer and spirit brands with a couple special guests! David Smith Brand Manager - Heineken USA and Joel Paulino - Marketing Director Anheuser-Busch discuss and unpack the brands and marketing behind them covering the industry, competition, and multicultural brand building in the first half of this episode.
7:20: Trends, campaigns, and the industry at large.
21:42: Competition Discussion
23:37: Craft Beer Phenomenon
26:03: Multicultural Discussion
Hosted on Acast. See acast.com/privacy for more information.