Who Do You Think You Are?
Who Do You Think You Are? empowers busy marketing and PR professionals to significantly improve their PR results. In each 30-minute episode, a top data storage journalist, blogger, analyst, or CMO from around the world, talks to host Federica Monsone, and shares their take on how vendors can best maximize their communications strategies. Who Do You Think You Are? is your go-to monthly podcast if you are responsible for brand development, marketing, PR, or analyst relations. Hosted by the ‘data storage PR queen’ Federica Monsone, A3 Communications’ founder and CEO, Who Do You Think You Are? will become your source of hints, tips, and ideas to take your organization’s communications to the next level.
Podcasting since 2023 • 23 episodes
Who Do You Think You Are?
Latest Episodes
Guy Clapperton, Who Do You Think You Are?
In this episode of Who Do You Think You Are?, media trainer Guy Clapperton talks to host Federica Monsone about the value of media training your executives and how to handle difficult questions. Listen here to learn how to ace your briefings.
•
Season 1
•
Episode 23
•
33:54
Jimmy Tam, Who Do You Think You Are?
In this episode of Who Do You Think You Are?, Jimmy Tam of Peer Software talks to host Federica Monsone about running marketing as a CEO and how to build a sales team around the world. Listen here to learn how to take your sales and marketing t...
•
Season 1
•
Episode 22
•
47:41
Simon Taylor, Who Do You Think You Are?
In this episode of Who Do You Think You Are?, Simon Taylor of HYCU talks to host Federica Monsone about how to create a successful company and a winning brand. Listen here to learn how to win at sales and marketing.
•
Season 1
•
Episode 21
•
42:12
Jane McCallion, Who Do You Think You Are?
In this episode of Who Do You Think You Are?, Jane McCallion of IT Pro talks to host Federica Monsone about the publications she edits and how vendors should pitch them. Listen here to learn how to make your media relations hit the spot!...
•
Season 1
•
Episode 20
•
27:21
Gregg Holzrichter, Who Do You Think You Are?
In this episode of Who Do You Think You Are?, Gregg Holzrichter of Opsera talks to host Federica Monsone about how to build a brand from scratch and how to engage with customers through marketing and PR. Listen here to learn how to bring best p...
•
Season 1
•
Episode 19
•
37:07