Performance Marketing Spotlight
The Performance Marketing Spotlight brings key figures from the affiliate marketing space to share their experiences and insights. Each episode will dive into ways you can improve and maximize your affiliate program. The podcast is hosted by Marshall Nyman, an industry veteran and Founder & CEO of NYMO & Co., which is an affiliate marketing consultancy that helps brands maximize their affiliate marketing program. The podcast focuses on all things performance marketing such as affiliate networks, publishers, advertisers, agencies, content, PR, and technology. For any questions about affiliate marketing feel free to reach out to NYMO & Co. at https://nymo.co/contact-nymo-co/.
Podcasting since 2023 • 57 episodes
Performance Marketing Spotlight
Latest Episodes
Ep. 57 | Reid Webb (Apartment Therapy Media): Social Commerce, Publisher Evolution & The Future of Affiliate Monetization
In this episode of Performance Marketing Spotlight, host Marshall Nyman sits down with Reid Webb, Director of Shopping Revenue Strategy at Apartment Therapy Media, to explore how publishers can adapt and grow in a ...
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Episode 57
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22:34
Ep. 56 | Cornelius Frey (NucleusLinks): – AI, Affiliate Operations, and the Future of Performance Publishing
In this episode of Performance Delivered, host Marshall Nyman sits down with Cornelius Frey, CEO of Nucleus Links, an AI-driven affiliate operations platform that's redefining the performance publishing landscape. ...
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Episode 56
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20:12
Ep. 55 | Craig Swerdloff (Wellput): Reinventing Newsletter & Email Performance Marketing with AI
How can brands and publishers make newsletter sponsorships faster, smarter, and more effective?In this episode of Performance Marketing Spotlight, host Marshall Nyman — founder & CEO of NYMO & Co — talks with Craig Sw...
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Episode 55
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30:24
Ep. 54 | Zach Scheimer (Criquet Shirts): Brand Growth Through Creative Performance Marketing
Welcome to another episode of the Performance Marketing Spotlight! In this installment, host Marshall Nyman sits down with Zach Scheimer of Criquet Shirts—a multifaceted marketer whose journey spans time as a professional sports mascot, stand-u...
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Episode 54
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22:56
Ep. 53 | Tricia Mahoney (Twisted X Global Brands): Balancing Legacy & Innovation in Footwear Marketing
Welcome to another episode of the Performance Marketing Spotlight! This week, host Marshall Nyman sits down with Tricia Mahoney, Chief Marketing Officer at Twisted X Global Brands. Tricia shares her unique journey into marketing, the challenges...
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Episode 53
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15:49