Performance Marketing Spotlight
The Performance Marketing Spotlight brings key figures from the affiliate marketing space to share their experiences and insights. Each episode will dive into ways you can improve and maximize your affiliate program. The podcast is hosted by Marshall Nyman, an industry veteran and Founder & CEO of NYMO & Co., which is an affiliate marketing consultancy that helps brands maximize their affiliate marketing program. The podcast focuses on all things performance marketing such as affiliate networks, publishers, advertisers, agencies, content, PR, and technology. For any questions about affiliate marketing feel free to reach out to NYMO & Co. at https://nymo.co/contact-nymo-co/.
Performance Marketing Spotlight
Episode #6 with George "Geo" Yuhba from Paylode
In episode 6 of the Performance Marketing Spotlight Geo Yuhba, Director of Client Strategy at Paylode, joins the podcast. Geo has spent over 2 decades in the affiliate marketing space. He got his start on the network side with Commission Junction where he was for 19 years as their Network Development Director. Listen in to our discussion on the changes and evolution of the affiliate marketing industry.