Great Day in Sales
Sponsored by Alysio
We've gathered the best sales leaders across the United States, Canada and UK to answer the question "What does a great day in sales look like?"
You can't close a 6 or 7 figure deal every day. So what are you doing to make sure you take advantage of every minute?
We'll explore frameworks, scorecards, and philosophies of the best sales people at leading sales lead companies.
Join us to learn more on your journey from SDR, BDR or AE to becoming the sales leader you aim to be.
Great Day in Sales
Lucas Wilson: Throw Out Your Playbook
Summary
Luke Wilson, CEO of Signpost, shares his journey to his current role and his passion for serving small to medium businesses. He discusses the challenges and opportunities of stepping into a remote organization as CEO and emphasizes the importance of building a strong go-to-market motion. Wilson highlights the value of investing in training and development for sales teams and the need to focus on upselling and cross-selling to existing customers. He concludes by emphasizing the importance of learning from every customer interaction and using those insights to improve.
Takeaways
Invest in training and development for sales teams to improve their skills and effectiveness.
Focus on upselling and cross-selling to existing customers to maximize revenue opportunities.
Build a strong go-to-market motion that aligns with the needs of small to medium businesses.
Learn from every customer interaction to continuously improve and provide better service.
Chapters
00:00 Luke Wilson's Path to Signpost
02:02 Taking on the Role of CEO
05:17 Stepping into a Remote Organization
08:54 Preparing for the CEO Position
11:02 Building a Go-to-Market Motion
12:24 Passion and Excitement for the Role
19:19 Investing in Training and Development
23:29 Reorganizing for Success
26:00 Focusing on Upselling and Cross-Selling
29:14 Making Every Day a Great Day in Sales
Great Day In Sales Podcast Intro
Great Day in Sales Podcast Outro