Digital Trailblazer Podcast
Learn how to build a legitimate, profitable online business from the ground up without the shiny objects, hypey gimmicks, and without the stress and overwhelm.
Your hosts, Todd and Leah Rae Getts take you inside the businesses of ordinary people and show you how they started from ground zero with no influence, no email list or audience to sell to, and no business or marketing experience, and go from working 9-5 jobs to building successful 6 and 7 figure online businesses, and all the steps in between.
Whether it’s high-ticket coaching, consulting, online course creation, marketing agency, affiliate marketing, network marketing, Amazon FBA, or eCommerce, you’ll learn the strategies that successful entrepreneurs are using right now to take their online businesses to the next level.
Learn what worked and what didn’t. Learn the mistakes they made and how to avoid them, and then learn their gameplan for scaling their businesses and taking things to the next level…
We cover marketing strategies such as branding, email marketing and list building, funnels, webinars, challenges, Facebook ads and other paid ads, organic traffic strategies, content marketing, social media marketing, appointment setters, sales calls, and more...
All so you can build your business faster and easier, and make more money without sacrificing the things that are important to you in life.
Digital Trailblazer Podcast
Psychological Triggers That Make People Buy When Selling at Events with Hope Zvara
Episode 82: There’s a common misconception in marketing that if you just “provide value” to your audience, they will automatically buy out of gratitude.
And while providing value is good and something you should do, there’s a lot more that goes into making a sale than that. In fact, providing too much value can lead to making no sales.
Making sales is a highly psychological process, and the more you understand what people are thinking and why they’re thinking it, the better you can guide people to knowing how your product or service can solve their problems and help them reach their goals.
In this episode, Hope Zvara gives us her insights on how to psychologically trigger the “buy switch” in your audience when speaking at events, whether it’s a webinar, a livestream, a summit, podcast interview, or live on stage.
About Hope Zvara: Hope Zvara is a highly sought-after speaking and business coach and the CEO of Mother Trucker Yoga®. She has been featured in Forbes, Yahoo News, PBS, and hundreds of radio and podcast shows.
After rising to the top as a leader in health within the trucking industry. Hope's innovative business mind has made her a desirable coach and has helped thousands of speakers and entrepreneurs go from confused and unsure to all over the place as a speaker who is clear, direct, and aligned with their mission and audience.
She is a mastermind and visionary who can help entrepreneurs craft their messages, create products, and scale their businesses. Hope believes that simple and everyday actions are what lead to business growth.
Grab Hope’s Free PDF, “Master the Art of Networking”: https://tinyurl.com/rj3mr4rb
Connect with Hope:
https://www.mothertruckeryoga.com/
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Want to learn more about how to build a successful online business from the ground up? Grab your FREE copy of our online course, "Zero to $20k Blueprint" where you'll learn how to build a simple, scalable online marketing system that will quickly generate paying customers & clients for your online business.
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