Summit Up

From Dove to Burger King: Unpacking Marketing Fails

May 01, 2024 Amber Mountain Marketing Season 1 Episode 9

Description: This week on the Summit Up Podcast, we’re taking a peek behind the curtain at some marketing campaigns that didn’t quite pan out. We’re talking about those “oops” moments from familiar names like Dove and Burger King.

We’ll share stories of promotions that missed the mark, dissect what happened, and discuss the takeaways from these well-meaning but misguided efforts. It’s a chance to see that even the big brands can have an off day, and there’s always a lesson to be learned.

So tune in, relax, and let’s look back on some of these marketing moments together!