She Sells Differently - Authentic Selling & Business Growth Strategies for Faith-Based Female Entrepreneurs

How to Grow a small business through testimonials and automations with Dolly DeLong

Andee Hart Episode 123

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As entrepreneurs and small business owners we all have the same question. 

 

 

And that is, how do I grow a small business? 

 

 

And that answer is a combination of things including customer testimonials, SOP’s (standard operating procedures) and automations! 

 

 

My guest today, Dolly DeLong, is a workflow and systems educator and a launch integrator for small business owners. One of Dolly’s superpowers is that she is super organized and intentional with systems and workflows which means she has some amazing ideas when it comes to organizing the back end of your business! 

 

 

Dolly is sharing the power of utilizing testimonials and social proof to help sell your products and in turn help grow your business.  

 

 

She also sheds light on how to set up post-purchase emails and automations so that you can enhance the relationship with your customers and in turn grow your business. 

 

 

So, are you ready to discover the magic of testimonials when it comes to helping your product-based business grow? If so, press play and listen in! 

 

 

Connect with Dolly: 

 





Liz Chapman's Podcast Launch Workshop - https://www.lizchapmanco.com/podcast-workshop

 

 

Episode Highlights: 

 

  • Dolly’s entrepreneurial journey 


  • Importance of community support as an entrepreneur 


  • Significance of testimonials for small business growth 


  • How to collect testimonials 


  • Why you want to have SOP (standard operating procedure) to engage with your customers 


  • Benefits of using automations for your email sequences 


  • Strategy of a 3-part post-purchase sequence with automated emails and incentives for feedback 

 

 

If you're a product maker looking to get your products on the shelves of retailers everywhere, I want to invite you to join my free challenge, five retailers in five days. I'll teach you everything you need to know to find and win your first five retail accounts. It's free, and you can join at https://andeehart.com/challenge

Check out my free online community for access to more sales tips, resources and business encouragement: https://www.facebook.com/groups/shesellsdifferently

Connect with me:

https://andeehart.com

Instagram - https://www.instagram.com/andeehart/

LinkedIn - https://www.linkedin.com/in/andeehart

Email – andee@andeehart.com