The Coaching Equation
Being an extraordinary coach doesn’t make you a profitable one and no matter how hard you wish, the client fairy isn’t coming to drop clients in your lap. Building, growing, and scaling a coaching business isn’t about the shiny object marketing tactic, the slick sales script, or a two hour morning routine. It’s about learning and applying tried and true business strategies that are the foundation of the most successful entrepreneurs and businesses on the planet.
The Coaching Equation
Mastering the Business of Coaching: 7-figure Growth with Mike Savage
Business coaches elevate themselves to the next level when they realize that coaching is about running a business, not having a job. Today we welcome the incredible business coach, Mike Savage to the show to discuss the business of coaching. Tuning in, you’ll hear all about Mike’s interesting career arc going from owning a comic book store, to becoming a coach, and eventually training other coaches. We delve into how Mike knew that business training was imperative to being a coach before discussing the identity shift required to go from working a job to owning a business. Mike goes on to tell us why he decided to make his niche business coaching, his incredible new initiative to take people to space, deciding on a rate as a business coach, why the pay-to-play model is best when starting out as a coach, and so much more! Finally, our guest stresses the importance of being coachable as a coach and accepting feedback and advice from people with more experience. This is an episode you don’t want to miss out on so be sure to press play now!
Key Points From This Episode:
- Introducing today’s guest, Mike Savage.
- How Brook and Mike know each other.
- Mike tells us about going from being a comic book store owner to being a coaching expert.
- What made Mike realize that he needed business training to become a better coach.
- The identity shift that is required to go from having a job to owning a business.
- What made him decide to be a business coach specifically.
- Mike tells us about his new venture whereby he will take people to space.
- How to know when to increase your rate as a business coach.
- Why people who want to become coaches have been natural coaches for their entire lives.
- Mike shares some tips for getting started as a business coach.
- What the pay-to-play model is and why Mike likes it so much.
- Why you need to take feedback and advice from successful coaches.
- The importance of getting help as a business owner.
- Why you need to be coachable if you are a coach.
Links Mentioned in Today’s Episode: