The Coaching Equation
Being an extraordinary coach doesn’t make you a profitable one and no matter how hard you wish, the client fairy isn’t coming to drop clients in your lap. Building, growing, and scaling a coaching business isn’t about the shiny object marketing tactic, the slick sales script, or a two hour morning routine. It’s about learning and applying tried and true business strategies that are the foundation of the most successful entrepreneurs and businesses on the planet.
The Coaching Equation
Unlocking Business Freedom: How to Go From Operator to Owner and Build a Scalable Business with Markus Kaulius
Author, coach, speaker, and entrepreneur are just some of the titles of today’s remarkable guest. Markus Kaulius is a globally recognized business and thought leader, and he joins us today to share some tips on how we can start living more meaningful lives to unlock our full potential. We begin with a major transformation from Markus’ life that taught him most of what he knows about business success. Then, we explore the gravity of choosing to work on your business rather than in it, how to set up a business as a sellable asset, where ownership fits in, and the ins and outs of Markus’ groundbreaking book, Play a Bigger Game. We also discuss ways to free yourself from imposter syndrome, why nothing really matters without action, and everything we need to know about our guest’s latest business venture: Yaystack. To end, Markus doubles down on the importance of living with intention and explains how he overcomes some of life’s biggest challenges.
Key Points From This Episode:
- Welcoming Markus as he walks us through one of his life’s biggest transformations.
- How to know when it’s time to stop working in your business and start working on it.
- Understanding how to set up a new business to be sold for profit in the future.
- Ways to take and give ownership as a business leader, and why this matters.
- The biggest obstacles that prevent business leaders from empowering their subordinates.
- What inspired Markus to write Play a Bigger Game, and more on this groundbreaking book.
- Simple steps to help you break free from imposter syndrome and feelings of inadequacy.
- The importance of taking action after gaining new information, and how to rise above haters.
- Unpacking Markus’ new business venture: Yaystack.
- Reiterating the power and value of intention.
- How Markus overcomes the biggest challenges that life throws at him.
Links Mentioned in Today’s Episode: