Is the marketing funnel still relevant?

Episode 1: Is the marketing funnel dead?

This episode explores the limitations and challenges of using the marketing funnel in today's digital landscape. Learn how marketers are currently using the funnel in ad planning and lead generation, where the funnel goes wrong, how marketing teams should be using the funnel, and where we believe this will be in 5 years.

For show notes, visit https://blog.thrivedigital.com/how-should-we-use-the-marketing-funnel-in-2024

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Follow this week’s hosts:
Phil: https://www.linkedin.com/in/philiptomware/
Eric: https://www.linkedin.com/in/erictsloan/
Santana: https://www.linkedin.com/in/santana-blanchette/