Dan Cohen loves a good challenge.Tell him he can’t say something in a campaign headline and he’ll find a creative way around it, to the delight of clients and customers alike.Over the past thirty years, Dan’s creative, collaborati...

A great magic trick, like a great creative briefing, begins long before everyone gathers in a room.To the general public, Mike Jacobson may be best known for his magic show performance on America’s Got Talent in 2023, but for the past de...

Sascha Mayer knows what it’s like to be invisible. Like so many new moms nursing their children, if she wanted to nurse or pump when she was away from home, her options were often limited to a bathroom stall, an unattended room, or ...

There are a lot of strategy documents in the world. Briefs. Decks. White papers. Books. According to Alex M H Smith, most of them are full of shit. Impenetrable, calcified, piled-high bullsh*t.That’s because, despite all their words and ...

For over two decades, Shobha Sairam has worked on a wide variety of brands at a number of agencies around the world, including Leo Burnett, Mother, Deutsch, and The Community among others. Most recently, Shobha has led strategy at 2...