Episode 11 - The Toxic Diet Industry and Menopause.

Up until about 5 years ago, I used to focus on weight loss with all of my clients because I understood the desire to be smaller. 
 
Diet culture is deeply rooted in a LOT of us and it is also a VERY large part of the health and fitness industry so trying to undo and unlearn a lot of this, is a constant battle.
 
When we become obsessed with the size of our bodies and forget about the mental load of “always” having to get a workout in and only eating chicken breast and salad, it’s dangerous place to be because THIS my friends, IS disordered behavior.
 
Then perimenopause, sneaks up on us and we only know what we know. At the same time, we don’t know what we DON’T KNOW.

We don’t know that as we transition through perimenopause, our bodies are different at a physiological level. It is changing like...ALL THE TIME, which in itself IS stressful so adding more exercising and more dieting is a really bad idea.
 
I am the heaviest I have ever been and it kind of sucks. Having said that, I eat better than I ever have and am lifting heavier than I have ever lifted. I am protecting my bones and heart. My blood work is perfect – which, in hindsight, I don’t know that I would have been able to say 10+ years ago.
 
I am no longer chasing being “smaller” because it really doesn’t matter what size I am if I am unwell or dead.

This is where the toxicity of the diet industry comes in especially when they target menopausal women. They are selling weigth loss, diets, pills and injections The message is still very clear. Weight loss is (obviously) the best thing to do as a woman.
 
2025 there will be 1 BILLION women in menopause. That is a LOT of middle age women and a good % of them are empty nesters AND have more disposable income. What a GREAT target for the “wellness” industry especially when the #1 complant of menopausal women is weight gain.

The diet industry is TOXIC as fuck. Look at Ozempic. Half of Hollywood is on it.
 
I am grateful that we are having more conversations around women getting into the weight room, lifting heavy shit and health at every size but the weight loss industry makes SO MUCH MORE MONEY than supporting someone’s health, especially without medications and supplements.
 
Watch out menopausal women. The industry is going after you and HARD and FAST. It has turned into another opportunity for people to prey on your insecurities.

Carefule Queens

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And don't forget, we have 2 exciting events coming up!!

1. The 4th Episode of High Heels & Hot Flashes is backn, LIVE in Toronto on Thursday, October 24th! Join us for THE menopause event of the year. It's ladies night, grown up style!

Space is limited so grab your ticket here! https://www.mayanageneviere.com/pages/hhhf-event

Our First, ever, 5 star Luxury Retreat for menopausal women in Nosara, Costa Rica in March 2025. Allow me to introduce you to Flip Flops & Hot Flashes – where you will be guided through a transformative experience, created for menopausal women BY menopausal women.

https://www.samcoretrainer.com/flip-flops-and-hot-flashes-retreat-march-2025

Thank you for listening.