In Good Space
In Good Space explores the business behind home staging and interior design.
Hosted by Alisa Sparks, founder of Linden Creek, the show breaks down what it takes to build a profitable, scalable creative company in the home industry.
Episodes cover staging strategy, real estate marketing, pricing, systems, team growth, and franchising, grounded in real-world experience.
Homeowners, real estate agents, builders, staging professionals, and entrepreneurs exploring franchise opportunities will gain a clearer understanding of how successful staging and design companies are built.
In Good Space
Latest Episodes
Three Expensive Staging Business Mistakes And How To Fix Them
We walk through three staging business mistakes we’ve made ourselves and still see across the industry, then lay out fixes that protect time, profit, and client trust. The big idea is simple: small operational leaks stack up fast, but one focus...
Ten Weekend Fixes To Sell Faster
We share 10 practical, low-cost staging moves sellers can do in a single weekend to improve days on market and strengthen offers. We focus on how buyers actually react during showings so the home feels bigger, cleaner, and easier to say yes to....
Where To Splurge And Save When Selling Your Home
We lay out the pre-listing upgrades that actually change what buyers feel in the first few seconds, plus the common “nice to have” spends that don’t move offers. We share a simple splurge-or-save list across lighting, curb appeal, kitchens, bat...
How To Integrate Business With Family And Faith
We stop chasing “balance” and start building a beautiful life where business supports what matters most. We share how family, health, faith, and a strong team create real flexibility, plus the boundaries that keep our minds and marriage steady....
Choosing Between A Franchise And Building Your Own Business
We unpack the real tradeoffs between buying into a franchise and building an independent business from scratch, without pretending one path is “the answer.” We share the hidden setup work, the cost of early mistakes, and the mindset shifts that...