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The CU2.0 Podcast
This podcast explores contemporary, critical thinking and issues impacting the nation's credit unions. What do they need to be doing to not just survive but prosper?
The CU2.0 Podcast
CU2.0 Podcast Episode 338 ABBYY's Marlene Wolfgruber on the New Age of AI Hyper-personalization in Banking
Live from Munich Germany on today’s podcast is Dr. Marlene Wolfgruber, AI Strategy Lead at global automation company ABBYY and, between her advanced education at Ludwig-Maximilians-Universität München, a school Google’s AI tool Gemini says is one of Germany’s best and a leading university in global rankings., and her work for ABBY, a global technology company specializing in intelligent document processing (IDP), process mining, and linguistic software., she brings two decades of AI knowledge to the show.
She brings a captivating message to the show: . What’s especially caught our eye is this: “Financial institutions will leverage AI-powered hyper-personalization to deliver finely tuned financial products and advisory services, dynamically adjusting to individual customer needs, preferences, and financial behaviors in real time. “
As I read that it is saying that while today meaningful personal banking services are reserved for the highest economic strata, AI will usher in a new day with all of us will be able to get genuinely personalized advice and suggestions that will come not via a human but a machine.
And the AI advice just may be very, very good.
Along the way Wolfgruber tells how close we are to that day of real personalization and what has to happen to get there.
She also offers fascinating insights into the journey that has brought AI to where it is today - and also why suddenly ;y large language models such as ChatGPT are on every lip, certainly every lip in credit union c-suites.
Oh, and while Dr. Wolfgruber has the credentials that certify her as a propellerhead, she talks in a way that I can understand and that means you can too.
Listen up.
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