.jpg)
The SEO Insider: Law Firm Digital Marketing and Beyond
A weekly exploration of the best practices and updates of Search Engine Optimization to provide you the tools to grow your business online.
Episodes
72 episodes
The SEO Insider | Legal Marketing Mastery with Mark Benhard
On this episode, Seth Price sits down with Mark Benhard, the Chief Marketing Officer of Levin Papantonio, one of the most prominent mass tort law firms in the country. Mark shares insights into his transition from Fortune 500 companies to the l...
•
15:46
.jpg)
The SEO Insider | Scaling Reviews for Law Firms with Shaun & Krystal Burroughs
In this episode of SEO Insider, host Seth Price, founder of BluShark Digital, welcomes Shaun, and Krystal Burroughs, founders of a legal-focused review management software company, to explore the evolving world of online reviews for law firms. ...
•
31:00
.jpg)
The SEO Insider | How Law Firms Can Successfully Integrate AI with Jordan Turk
In this episode of SEO Insider, host Seth Price, founder of BluShark Digital, sits down with Jordan Turk, Director of Attorney Education at Smokeball, to discuss the practicalities of AI adoption in law firms. As AI continues to evolve, many fi...
•
26:33
.jpg)
The SEO Insider | Bridging the Gap: Agencies and Law Firms with Angel Reyes
On this episode of SEO Insider, Seth Price talks with Angel Reyes, a leading personal injury attorney and law firm owner, about the strategies behind growing a high-volume legal practice. They discuss how Reyes built a firm of over 500 employee...
•
37:25
.jpg)
The SEO Insider | The Role of a Fractional CMO in Law Firm Marketing with Ron Latz
In this episode of SEO Insider, host Seth Price, founder of BluShark Digital, sits down with Ron Latz, an experienced legal marketing professional and fractional CMO, to discuss the evolving landscape of law firm marketing. With over 15 years i...
•
17:14
.jpg)
The SEO Insider | Revolutionizing Legal Lead Qualification with Daniel Steinberg
In this episode of the SEO Insider, Seth Price welcomes Daniel Steinberg, Founder and CEO of Lawbrokr, to explore the evolving landscape of lead qualification and client engagement for law firms. Daniel discusses how Lawbrokr enhances clien...
•
23:55
.jpg)
The SEO Insider | | Mastering Legal Marketing with Jeff Hughes
In this episode of SEO Insider, Seth Price sits down with Jeff Hughes from Sterling Lawyers, LLC to discuss how he successfully built and scaled his law firm. Seth and Jeff dive into the complexities of fixed-fee pricing, its impact on...
•
42:55
.jpg)
The SEO Insider | The Future of Digital Marketing with Brett Tabke
In this episode of SEO Insider, Seth Price, founder of BluShark Digital, sits down with Brett Tabke, founder of PubCon, to discuss the dynamic changes in the SEO world. Besides highlighting PubCon, which ju...
•
15:45
.jpg)
The SEO Insider | SEO Secrets & AI Innovations with Thomas Rudy
In this episode of The SEO Insider, host Seth Price welcomes his friend Thomas Rudy on the show to discuss the evolving world of digital marketing and SEO. Thomas shares his insights on the changing SEO landscape, where experimentation is now m...
•
37:04
.jpg)
The Great Google Reveal: Inside the Leak with Rand Fishkin
Join Seth Price and Rand Fishkin, co-founder of Moz and now SparkToro, in this episode of the SEO Insider as they delve into the leak that revealed Google’s ranking factors. Discover what the exposure of Google's secret search documents means f...
•
Episode 62
•
36:36
.jpg)
Seth & Joy Hawkins: Mastering Link Building & Local Strategies
In this episode of the SEO Insider, Joy Hawkins gives an inside look into all things SEO. Whether you're a seasoned professional or new to the digital marketing realm, tune in to gain insights and strategies that can transform your approach to ...
•
31:05
.jpg)
In Depth on SEO Strategies with Special Guest Gyi Tsakalakis
On this episode of the SEO insider, Gyi Tsakalakis joins Seth in discussing various aspects of local search and SEO strategies. Seth and Gyi discuss legal SEO, with Gyi recounting an instance where they deliberately triggered a manual action by...
•
34:18
.jpg)
Seth & Colan Nielsen: Unveiling Local Search Secrets and SEO Tips
In this video, Colan advises listeners that when it comes to SEO, “there's relevance, distance, and prominence. And I think as a strategist, at the end of the day, everything you do, really has to align with one of those three buckets.” Colan p...
•
32:23
.jpg)
Seth & Luis Scott: Scaling Law Firms & Strategies for Growth
Join Seth Price and Luis Scott, Founder of the 8 Figure Firm, as the pair take a deep dive into scaling your law firm. The episode answers top-of-mind questions as law firm owners look to build their practice, including:
•
32:09

Seth, Glen Lerner, and Gabriel Stiritz: Lawyer Referrals Made Easy
Seth Price is joined by Glen Lerner of the renowned Lerner and Rowe law firm, as well as Gabriel Stiritz, CEO of Lexamica, a lawyer referral management platform that the two have partnered to bring to market. The platform is designed to help la...
•
23:38
.jpg)
Seth & Adam Warren: Crafting the Perfect Marketing Cocktail
On the newest episode of the SEO Insider, Seth Price is joined by Adam Warren of Open Jar Marketing. Seth and Adam discuss the best marketing strategies to reach a target audience in the modern age, with digital and social media joining the ran...
•
31:25
.jpg)
Seth & Pooya Abka: The Ins and Outs of Intake
On this episode of The SEO Insider, Seth Price interviews Pooya Abka, co-founder and CEO of Intaker. The two take a deep dive into all things intake. They touch on the evolution of live chat, how AI will ...
•
27:18

Seth & Cameron Herald: Supercharge Your Operational Success
In this episode of the SEO Insider, Seth interviews Cameron Herold, Founder of the COO Alliance. Cameron dives into the strategies he leveraged to grow the alliance from a simple meeting of 10 COOs into wh...
•
22:54

Seth & Alex Schlinsky: Build Your Infinitely Scalable Agency
On this episode of The SEO Insider, Seth Price interviews Alex Schlinsky from Prospecting On Demand – a unique agency designed to help you build an infinitely scalable agency. Ale...
•
26:08

Seth & John Ray: Your Master Guide to Mass Torts
On this episode of The SEO Insider, Seth Price interviews John Ray from the Ray Group. Together, the pair dive into substantive Mass Torts questions, such as how to deal with what Seth calls “rampant fraud” in the space and which conferences to...
•
17:12

Seth & Peter Shankman: The Future is Here
On this episode of The SEO Insider, Seth Price interviews our very own Futurist in Residence for BluShark and Price Benowitz: world-renowned speaker, Peter Shan...
•
22:14

Seth & David Kauzlaric: Taking Your Company’s Online Presence to the Top
On this episode of the SEO Insider, Seth Price interviews David Kauzlaric, co-founder at Agency Elevation, a 100% USA-based white label SEO, PPC, and Facebook Ads management firm for ambitious agen...
•
31:26

Seth & Hamid Kohan: An Overview of Overseas Staffing
On this episode of the SEO Insider, Seth Price interviews Hamid Kohan, Founder, President, and CEO at Legal Soft, a company trusted by over 650 law firms to help firms grow through trained virtual assistants...
•
16:12
