The Art of Franchise Marketing
The Art of Franchise Marketing takes a deep dive into the franchise space and explores how the biggest and best brands handle national branding, franchise development, employee recruitment, and localized marketing on a daily basis. Netsertive’s Madeleine Park talks shop with franchise executives to discuss what’s working, what’s not, and answers the question - what else can you be doing to excel at The Art of Franchise Marketing.
The Art of Franchise Marketing
Building Billion-Dollar Brands: John Hewitt's Franchising Legacy
Join us for an enlightening discussion with John Hewitt, a renowned CEO and founder in the franchising industry. With over 55 years of experience, John has shaped the landscape of franchise marketing, spearheading the success of Liberty Tax, Loyalty Brands, and numerous other ventures. In this conversation, John shares his remarkable journey, from humble beginnings to building billion-dollar companies.
John's expertise shines through as he delves into the intricacies of franchising, highlighting innovative approaches like franchisee feedback sessions and strategic decision-making based on market dynamics. Through his insights, John provides a comprehensive blueprint for franchise success, drawing from his unparalleled experience and a deep understanding of the evolving franchising landscape.