Promote Yourself to CEO | Small Business Strategy for Women Entrepreneurs
If you're fed up with the non-stop solopreneur grind… I'm so glad you've found The Promote Yourself to CEO Show!
Each week, join host Racheal Cook MBA for candid conversations about stepping into your role as CEO of your business, the hard lessons learned along the way, and practical, profitable strategies to grow a sustainable business without the hustle and burnout.
Listen in to the latest show and connect with Racheal at http://www.theceocollective.com or on Instagram @racheal.cook to continue the conversation!
Promote Yourself to CEO | Small Business Strategy for Women Entrepreneurs
Don’t Believe It! 10 Myths Holding You Back From a Life First Business
Supporting your family as a business owner is an incredible experience.
Deciding to be your own boss, delivering value to paying clients, and bringing profit home to support your family's needs and wants is just part of the reward.
For me, supporting my family goes so much deeper than paying the bills. It's why I've been so intentional about building a business that allows me to be the best mom I can be, be a present wife, be a daughter who can help her aging parents. And it's meant I've always been able to prioritize the things that matter most to me and the people who matter most to me.
And I know from experience working with thousands of women entrepreneurs that the biggest reason women start businesses is because they want that flexibility and freedom to take care of their families, to take care of their parents, to take care of their children, to live an actual life.
In this second installment of the series on a life-first approach to business, I run through ten common myths that hinder women entrepreneurs from achieving success both at home and in business, such as the myth that more hours equal more success and the necessity of hustle culture. I stress the importance of prioritizing personal well-being, family, and effective delegation, while debunking the notion that being constantly available or sacrificing personal life is needed for business success.